MAIN PURPOSE OF ROLE

Summarize the main purpose of the role.

Leads/supervises a team of 2 or more professionals.

First level manager of a work team that could comprise professionals, technical and/or administrative staff.

Typically without budget or hire/fire authority.

Focuses on mentoring, coaching, and coordination.

Generalists within the job family or responsible for activities across multiple sub families such as: market research, oversight of product development and design, pricing, launch new products, oversee advertising campaigns, and monitor sales performance such as: market research, oversight of product development and design, pricing, launch new products, oversee advertising campaigns, and monitor sales performance.

MAIN RESPONSIBILITIES

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Coordinates the planning and definition of sales objectives, marketing strategy, advertising campaigns, profitability analysis, market potential, competition, promotion and advertising, and other marketing activities for a group of products, aiming at assuring the profitability and positioning in the market.

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Follows up and analyzes market tendencies of the group products, doing surveys and proposing the launch of new products.

QUALIFICATIONS

Education

Education Level

Major/Field of Study

Or

Education Level

Bachelors Degree (± 16 years)

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Experience/Background

Experience

Experience Details

Minimum 4 years