プロダクトマーケティングマネジャー/スタッフ or ノンラインマネージャー/オンコロジー・免疫領域事業本部オンコロジー領域マーケティング部マーケティンググループ
Boehringer Ingelheim
**Summary**
+ Ensure the successful launch of zongertinib with a strong focus on patient centricity and market understanding
**Tasks & responsibilities**
+ Accomplish successful launch of the new indication by working closely with marketing team members
+ Develop local marketing strategy and tactics by close collaboration with various stakeholders based on global strategy and initiatives.
+ Identify opportunities and ways to better meet customers’ needs for short-term and long term
+ Monitor performance via agreed KPIs
+ Establish and maintain relationships with KOLs, relevant organizations and other key stakeholders to develop and implement the strategy
+ Develop promotional materials such as promotional brochures and tools for HCPs and patients
+ Plan and execute congress events such as sponsor seminars and symposiums
+ Plan and execute trainings for field force together with field training team
+ Work collaboratively with other functions (Medical, Sales, etc.) within the company to facilitate implementation of commercial initiatives for the products
+ External vendor management
+ Conduct budget management
+ Communicate brand tactics to sales force clearly for flawless implementation
**Requirements**
+ Bachelor or master’s degree from accredited institution
+ 2+ years of experience in marketing (sales experience and/or healthcare industry experiences are preferred)
+ Good understanding of lung cancer
+ Product launch experience is a plus
+ Good project management and excellent cross functional collaboration skills with ability to work with global matrix teams
+ Agile and effective working style in a fast-paced and changing environment
+ Fluent in Japanese and English with very good leadership, communication, and presentation competencies
+ Willing to work in a global environment
Recruiter:K Nagai
All qualified applicants will receive consideration for employment without regard to a person’s actual or perceived race, including natural hairstyles, hair texture and protective hairstyles; color; creed; religion; national origin; age; ancestry; citizenship status, marital status; gender, gender identity or expression; sexual orientation, mental, physical or intellectual disability, veteran status; pregnancy, childbirth or related medical condition; genetic information (including the refusal to submit to genetic testing) or any other class or characteristic protected by applicable law.
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