General Information Req # WD00074761 Career area: Marketing Country/Region: China State: Beijing City: 北京（Beijing） Date: Thursday, November 7, 2024 Working time: Full-time Additional Locations:  * China - Beijing - 北京（Beijing） Why Work at Lenovo We are Lenovo. We do what we say. We own what we do. We WOW our customers. 
Lenovo is a US$57 billion revenue global technology powerhouse, ranked #248 in the Fortune Global 500, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver Smarter Technology for All, Lenovo has built on its success as the world’s largest PC company with a full-stack portfolio of AI-enabled, AI-ready, and AI-optimized devices (PCs, workstations, smartphones, tablets), infrastructure (server, storage, edge, high performance computing and software defined infrastructure), software, solutions, and services. Lenovo’s continued investment in world-changing innovation is building a more equitable, trustworthy, and smarter future for everyone, everywhere. Lenovo is listed on the Hong Kong stock exchange under Lenovo Group Limited (HKSE: 992) (ADR: LNVGY). 
This transformation together with Lenovo’s world-changing innovation is building a more inclusive, trustworthy, and smarter future for everyone, everywhere. To find out more visit www.lenovo.com, and read about the latest news via our StoryHub. Description and Requirements

岗位职责：

1. 提升品牌认知度美誉度，强化客户价值主张

2. 制定新品上市的推广策略及策划，包括客户洞察、推广节奏、阵地、核心内容创意、流量与销量的目标分解、资源分配等

3. 社交阵地经营，包括流量，客户，BD合作等

4. 规划内容营销策略及落地, 不断扩大目标客户规模，提升流量热度

5. 构建营销闭环和营销评估机制

6. 通过深入经营客户，提升客户粘性、产品认可度及品牌美誉度

岗位要求：

1. 统招本科及以上学历, 7年以上品牌或产品或电商或社交平台等推广及营销相关工作经验； 

2. 熟悉头部社交阵地流量玩法，有营销敏感度及市场洞察力；

3. 优秀的资源统筹规划能力，项目执行力及推动力；

4. 快速学习能力，主观能动性强；

5. 良好的沟通力，影响力以及呈现能力;

Additional Locations:  * China - Beijing - 北京（Beijing） * China * China - Beijing * China - Beijing - 北京（Beijing）