What this role will be doing:

Serve as the 6Sense Subject Matter Expert (SME), overseeing its administration, optimization, and day-to-day operations to support revenue and sales. Use 6Sense data to drive insights on buyer intent, pipeline health, account prioritization, and forecasted sales, helping to align sales and marketing strategies. Conduct analyses on sales and marketing data to uncover trends, identify revenue opportunities, and assess risks. Collaborate with Marketing and Inside Sales Representatives (ISRs) to optimize strategies through data-driven insights. Develop and maintain dashboards, reports, and KPIs within 6Sense to monitor sales performance and growth. Enhance lead scoring, targeting, and account prioritization to improve sales effectiveness. Leverage AI tools to scale analysis and speed up actionable insights, including designing predictive models to forecast sales trends and customer behavior. Regularly present data insights to sales leadership, making strategic recommendations. Provide training and support to ensure effective use of 6Sense. Continuously update and refine 6Sense configurations, automations, and workflows to improve efficiency. Stay current on 6Sense updates and industry trends to enhance platform utilization.

What this role needs to succeed:

Bachelor’s degree in Business, Data Analytics, Marketing, or related field. 2-5 years’ experience in data analysis, revenue operations, or sales operations; prior experience with 6Sense in a B2B setting is required. 6Sense certification highly desirable. Strong skills in 6Sense administration, data analysis, and daily operations. Proficiency in data analysis tools (e.g., Excel, SQL) and experience in reporting and visualization. Strong analytical and problem-solving skills, with a proven ability to deliver actionable insights. Excellent communication skills, with the capability to present complex data effectively. Ability to work both independently and as part of a team, managing multiple priorities.