Account Director
NeoReach
The Account Director is a key revenue-driving role within NeoReach, focusing on client acquisition, campaign proposals, and account growth. This individual will serve as a client-facing expert, owning the end-to-end sales process from prospecting to proposal creation, while also assisting campaign execution to ensure exceptional client experiences. Success in this role hinges on strong communication skills, strategic thinking, and a results-driven mindset.
This role is ideal for a motivated professional who thrives on building client relationships and driving revenue growth. As an Account Director, you will play a pivotal role in connecting brands with impactful influencer marketing solutions while contributing to the agency’s success.
Key ResponsibilitiesClient Acquisition & Sales Proactively identify and pursue new business opportunities through outbound prospecting, networking, and lead generation. Conduct discovery calls to understand client needs, objectives, and challenges. Develop customized proposals and quotes that align with client goals and budgets, presenting solutions in a compelling manner. Negotiate contracts and agreements to close deals while maintaining profitability for the agency. Build and maintain strong relationships with prospective and existing clients to drive repeat business and referrals. Account Growth & Retention Serve as the primary contact for clients, providing ongoing support and ensuring their needs are met throughout the campaign lifecycle. Proactively identify upsell and cross-sell opportunities to grow existing accounts, introducing additional services or solutions that align with client objectives. Track client satisfaction and foster long-term partnerships by consistently delivering value and results. Campaign Support Collaborate with the operations team to ensure smooth execution of influencer marketing campaigns. Provide input on creative strategies and campaign timelines to align with client deliverables. Address client concerns or challenges promptly, working with internal teams to resolve issues efficiently. Sales Pipeline Management Maintain an organized and active sales pipeline, tracking all outreach, follow-ups, and opportunities in the CRM system. Regularly report on sales activity, pipeline health, and revenue targets to senior management. Stay informed on industry trends, competitive insights, and emerging platforms to effectively position agency services. Day-to-Day Tasks Conduct outbound prospecting via email, LinkedIn, and other channels to generate leads. Host client calls and pitch meetings, tailoring solutions to their unique goals and challenges. Write and present detailed proposals and quotes, incorporating market insights and strategic recommendations. Collaborate with the operations team to finalize campaign details, budgets, and timelines. Follow up with clients post-campaign to assess satisfaction and pitch future opportunities. Track progress toward sales goals and adjust strategies to meet or exceed targets.
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