ACCOUNT EXECUTIVE INSIDE SALES
Woodward Communications, Inc.
ACCOUNT EXECUTIVE INSIDE SALES
Job Details
Job Location
Woodward Printing Services GILSN - Platteville, WI
Position Type
Full Time
Education Level
High School
Travel Percentage
Negligible
Job Shift
Day
Job Category
Sales
Description
Overall Responsibilities:
+ Sales:
+ Prospect for and sell advertising and marketing services to assigned and new accounts.
+ Prepare advertising for input into production.
+ Participate in the development and coordination of special sections and special features that capitalize on market trends.
+ Assist the outside account executives and other team members in servicing our customers.
+ Assist the Advertising & Marketing Manager in the day-to-day operation of the department.
+ Revenue Generation:
+ Generate revenue from ROP advertising, preprints, we-prints, cross-selling, special sections and features.
+ Report Maintenance:
+ Complete daily, weekly, and monthly advertising-related reports and maintain files.
+ Participatory Management:
+ Function as an active participant in helping department achieve its goal through participative management and teamwork.
Specific Responsibilities:
+ Generate revenue from company products to meet or exceed individual and department goals.
+ Sell and service assigned and new accounts.
+ Sell signature ad promotions and quarterly promotions.
+ Assist classified advertising customers.
+ In the absence of outside account executives, assist advertising customers.
+ Meet deadlines for advertising copy.
+ Maintain current and complete information on accounts.
+ Ensure that all advertising is published in accordance with WCIs established rates, contracts, polices standards of acceptance, federal, state, and local laws.
+ Follow established credit policies.
+ Prospect for new business through telemarketing and use of special promotions and other means.
+ Assist advertising manager in the research and development of special sections and promotions.
+ Utilize company marketing tools to generate revenue for company products.
+ Prepare presentations for customers and prospect for advertising, inserts, preprints and other special sections.
+ Suggest and initiateideas for improvements on current methods or procedures to enhance the efficient operation of the department and the overall operation.
+ Maintain a customer comes first environment with proactive commitment to internal and external customer service.
+ Participate in the Great Game of Business.
+ Participate in company training programs.
+ Other job-related duties as assigned.
Qualifications
Behavior:Self-motivated, positive and resourceful. Shows enthusiasm for the business. Perform responsibly with little supervision. Practice discretion and preserve confidentiality of customers, advertisers, and the company. Present a positive and professional image to the public. Behave in a manner consistent with the values of Woodward Communications, Inc., as expressed through the vision, mission, core values and ESOP culture. Maintain a valid drivers license.
Skills:Communicate effectively and persuasively. Good listening skills. Ability to interpret verbal and non-verbal language. Demonstrate strong English and spelling skills. Logical, detail-oriented and creative. Analyze information and handle sales objections. Good time management skills. Layout and copywriting skills.
Knowledge:High school degree or equivalent, with a minimum of two years of business experience. Sales experience helpful.
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