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Job DescriptionWe are seeking a dynamic Ad Operations Specialist to join our fast-paced, groundbreaking Digital Acquisitions Strategy and Operations team (DASO). The role requires an acute attention to detail, an eye for operational efficiencies, and a mastery of workflows and processes.
The ideal candidate has a proven track record of executing digital ad campaigns to meet performance goals. They have expertise or familiarity within the digital advertising landscape (primarily display programmatic, paid social ads, SEM, analytics and attribution)
What you get to do in this role:
Provide technical support regarding creative and product capabilities Work with internal teams for Campaign/IO Approval and sox compliance Create and participate in QA workflows with external teams to ensure best practices and compliance on campaign set up including review of placements, bids and rates Work with our creative teams on the setup, QA and launch of creatives on campaigns Work closely with all DSP and ad tech partners as well as ad agencies to effectively launch and maintain all campaigns Perform daily evaluations and optimizations for campaign health, suggesting reallocations and ensuring full delivery of all campaigns against budget and campaign goals Conduct case studies for optimization Provide delivery reports to account managers and internal Brand and Campaigns teams Help maintain campaign maintenance reporting and other operational workflows Troubleshoot all technical issues relate to campaigns and ad technology usage Partner with other internal teams to ensure ad execution aligns with the rest of Digital Acquisition strategy Qualifications2-3 years of ad operations and digital marketing experienceFamiliarity with the digital advertising landscape and related technologiesRobust proficiency in Google Campaign Manager (GCM360), DV360, social media platforms, Adobe Analytics, Tableau or similar ad tech and BI tools is a plusStrong communication and interpersonal skillsExcellent attention to detail, operationally mindedTechnical proficiency in ad technology with a high capacity for problem solvingComfort with business analytics and producing data-driven insights and reportingQuick learner with a passion for learning new technologies Additional InformationServiceNow is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status or any other category protected by law.
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