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The Global Marketing Business Partner will be responsible for the comprehensive planning and execution of the marketing and communications activities for his/her business unit. It involved working hand in hand with the business to establish the most efficient plan to impact and grow business, including\: events, thought leadership, online and offline campaigns, and partner communications management. This role requires creativity, organization and communication skills, with a lot of collaboration, whether internally or externally with vendors.

Key responsibilities\:

Design marcom activities to maximize ROI and lead execution of such activities with operational excellenceEnsure the development and execution of the marketing communications initiatives including product launches, sales collateral, tradeshows, campaigns, social site presence, public relations, events, telemarketing, data entry, research and administrative mattersExecutes, and measures demand generation marketing programs to grow sales pipeline and revenue for Field Sales organization.Track lead flow to ensure the appropriate Sales channels are following up with event attendees and campaign responders in a timely mannerFollow up and update marketing spend on regular basis Collaborate closely and coordinate with managers in Marketing and Sale to leverage marcomNegotiate with 3rd party vendors/agencies on marcom operations related requirements to get the best service with the lowest price possible (procurement activity)Maintain marketing library by checking and replenishing inventory (product brochures, corporate gifts)Assist with other administrative marketing duties such as preparing documents for mailing; updating marketing calendar,

 

 

 

Skills

Conceptual skills of various marcom practices Highly organized, proactive problem-solver, and quick learnerAdapt easily in complex organizationStrong interpersonal communication skillsProficiency with computer software, document/presentation editing and Excel skills

 

Experience

At least 4 years experience in related job function is requiredWork experience in technology related industry is a plus