It's fun to work in a company where people truly BELIEVE in what they're doing!
Job Description
- Develop and implement comprehensive display advertising strategies that align with overall marketing and business objectives.
- Lead the planning, execution, and optimization of display campaigns across various platforms (Google Display Network, Youtube, Meta, Tiktok, programmatic networks, etc)
- Oversee end-to-end management of display campaigns, from creative development to media buying and performance analysis.
- Conduct thorough analysis of campaign performance using analytic tools such as Tableau, Google Analytics, and other relevant platforms.
- Plan and conduct A/B testing and other testing methodologies to continuously improve ad performance and ROI.
- Identify optimization opportunities / growth, and analyzing the impact and effort required
- Collaborate with cross-functional teams (Creative Lab, Sales & Marketing team, Product team) to align marketing strategies with business objectives
- Stay up-to-date with industry trends, emerging technologies, and best practices in display advertising
- Develop and maintain a testing roadmap to continuously improve campaign effectiveness
- Implement innovative strategies that's aligned industry trends, emerging technologies, and best practices in display advertising.
- Mentor and lead a team of display marketing professionals, foster a collaborative and high-performance culture within the team
- Mature enough to manage external marketing vendors independently to enhance campaign performance and innovation
- Capable of leading and managing small to medium projects with minimal supervision that can potentially create value for the whole team
- Generate regular reports for stakeholders, clearly communicating campaign performance and ROI.
- Able to explain complex data in a way that is understandable for non-technical audiences.
Requirements
Graduated from a reputable university. Bachelor's degree in Marketing, Business, Math, Engineering, or a related field. Advanced degree is a plus.
6+ years of experience in affiliate marketing or partnership roles
Proven track record of managing successful affiliate marketing programs and driving revenue growth
Strong analytical skills with proficiency in data analysis tools and Excel
Excellent communication and negotiation skills, with the ability to build and maintain relationships
Experience with affiliate tracking platforms (e.g., Impact, CJ Affiliate, etc) is preferred
Knowledge of digital marketing trends and best practices
Strong attention to detail and organizational skills
If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!