At EY, you’ll have the chance to build a career as unique as you are, with the global scale, support, inclusive culture and technology to become the best version of you. And we’re counting on your unique voice and perspective to help EY become even better. Join us and build an exceptional experience for yourself, and a better working world for all. The exceptional EY experience. It's yours to build. EY focuses on high-ethical standards and integrity among its employees and expects all candidates to demonstrate these qualities. Join our Brand, Marketing and Communications (BMC) team and you’ll directly support and promote our brand and reputation. Through integrated marketing programs, you’ll provide a wide range of marketing services to internal and external audiences. These include current and future clients, our current and future employees, alumni, regulators, the media, and the communities within which we operate. **The opportunity** Employing a digital-first mindset, you will lead the planning and execution of marketing and brand strategies for Forensics within the Assurance service line. Focusing on business challenges of our current and future clients, you will take a client-centric solution focused approach, as you team with the subservice line leadership in driving market efforts externally, using tactics such as awareness marketing, demand generation programs, thought leadership development and more. A key focus will be to strengthen and build the brand in the market while enabling our client-serving executives to drive revenue growth. You will be expected to translate strategic vision into actionable brand and marketing programs that deliver measurable results. We are looking for an innovative, creative thinker with strong business acumen who is a strategic, collaborative, and consultative marketer and achieves timely execution of marketing deliverables. **Your key responsibilities** You will be responsible for integrating business insights into marketing strategies and supporting solution programs, that align with Forensics priorities. These programs will be developed in alignment with Business Development, Sector teams and other Assurance marketing leads. On a day-to-day basis, you will work with senior Forensics leadership including Business Development, Markets, Sector leaders, and BMC peers at the Global, Americas and Region levels to execute a best-in-class, integrated program. In turn, your insights and collaboration will enable the Forensics marketing to be business-focused, creative, and on-brand. Programs will be aligned to a client-centric mindset and tied to sector and buyer-based programs that deliver measurable results. Including: + Defines a holistic Americas Forensics brand and marketing strategy that is focused on key buyers and issues. + Grows and optimizes the Forensics digital footprint, including ey.com and social media channels. + Leverages global content and works with US SMRs to create new assets and collateral to drive awareness and preference for Forensics services – working with colleagues across the BMC network to activate the programs. + Collaborate with Markets and Sector teams to develop unique programs based on business issues. + Leads relationships with agencies and partners (e.g., creative and media agencies) + Teams with the Forensics Communications & Engagement leader to strengthen the ability of our Partners, Principals and Managing Directors to take the Forensics story to market and to utilize our assets with current clients. **Skills and attributes for success** + Proven track record of accomplishments in multichannel marketing and ability to drive the build of engaging content behind strategic initiatives. + Ability to think strategically about marketing and brand priorities and articulate the rationale for a specific approach. + Ability to project manage complex programs and drive relationship building efforts at all levels, internally and externally. + Manage relationships with external agencies, effectively articulating business needs and KPIs to brief and engage outside vendors. + Coach and counsel team members and the ability to lead without authority. + Manage multiple projects, under pressure and to tight deadlines. Be comfortable working collaboratively and independently in a complex, global organization. + Demonstrated knowledge of digital marketing platforms (e.g., Marketo, Google Analytics/AdWords) to target buyers, benchmark campaigns and track ROI. **To qualify for the role, you must have** We’re looking for an experienced marketing professional who can build strong relationships with internal and external stakeholders and bring both rigor and a creative spark to our Americas Forensics brand and marketing program. + Minimum of 10+ years of experience in marketing + Bachelor’s degree in Business, Marketing or related field, MBA desired + Strong business acumen, critical thinking, and analytical thinking skills + Excellent written and verbal communication skills (including presentations) as well as listening, interpretation and influencing skills. + Excellent project management skills, team building and interpersonal communication skills. + Must be able to articulate complex subject matter in a straightforward, concise and easily digestible manner for broad audiences. + Poise and confidence to professionally interact with various levels of leadership. + Strong understanding of business factors affecting our clients and our markets **Ideally, you’ll also have** + A knowledge of Assurance business specifically, Forensics and experience working with legal teams + Experience operating in virtual teams. **What we offer** We offer a comprehensive compensation and benefits package where you’ll be rewarded based on your performance and recognized for the value you bring to the business. The base salary range for this job in all geographic locations in the US is $127,300 to $267,300. The salary range for New York City Metro Area, Washington State and California (excluding Sacramento) is $159,100 to $278,400. Individual salaries within those ranges are determined through a wide variety of factors including but not limited to education, experience, knowledge, skills and geography. In addition, our Total Rewards package includes medical and dental coverage, pension and 401(k) plans, and a wide range of paid time off options. Join us in our team-led and leader-enabled hybrid model. Our expectation is for most people in external, client serving roles to work together in person 40-60% of the time over the course of an engagement, project or year. Under our flexible vacation policy, you’ll decide how much vacation time you need based on your own personal circumstances. You’ll also be granted time off for designated EY Paid Holidays, Winter/Summer breaks, Personal/Family Care, and other leaves of absence when needed to support your physical, financial, and emotional well-being. + **Continuous learning:** You’ll develop the mindset and skills to navigate whatever comes next. + **Success as defined by you:** We’ll provide the tools and flexibility, so you can make a meaningful impact, your way. + **Transformative leadership:** We’ll give you the insights, coaching and confidence to be the leader the world needs. + **Diverse and inclusive culture:** You’ll be embraced for who you are and empowered to use your voice to help others find theirs. EY accepts applications for this position on an on-going basis. **If you can demonstrate that you meet the criteria above, please contact us as soon as possible.** EY exists to build a better working world, helping to create long-term value for clients, people and society and build trust in the capital markets. Enabled by data and technology, diverse EY teams in over 150 countries provide trust through assurance and help clients grow, transform and operate. Working across assurance, consulting, law, strategy, tax and transactions, EY teams ask better questions to find new answers for the complex issues facing our world today. For those living in California, please click here (https://ey-preview.ey.com/content/ey-unified-site/ey-com/local/us/en\_us/home/legal-and-privacy/fair-chance-ordinance.html?token=68cf9ed2-94e5-4db9-83cf-5c6aa14619de) for additional information. EY is an equal opportunity, affirmative action employer providing equal employment opportunities to applicants and employees without regard to race, color, religion, age, sex, sexual orientation, gender identity/expression, pregnancy, genetic information, national origin, protected veteran status, disability status, or any other legally protected basis, including arrest and conviction records, in accordance with applicable law. EY is committed to providing reasonable accommodation to qualified individuals with disabilities including veterans with disabilities. If you have a disability and either need assistance applying online or need to request an accommodation during any part of the application process, please call 1-800-EY-HELP3, select Option 2 for candidate related inquiries, then select Option 1 for candidate queries and finally select Option 2 for candidates with an inquiry which will route you to EY’s Talent Shared Services Team (TSS) or email the TSS at ssc.customersupport@ey.com