At AIA we’ve started an exciting movement to create a healthier, more sustainable future for everyone.
It’s about finding new ways to not only better people's lives, but to better the communities and environments we live in. Encompassing our ambition of helping a billion people live Healthier, Longer, Better Lives by 2030.
And as part of our marketing, distribution & partnership team, you’ll play a vital part in advancing this movement. From inspiring meaningful connections with customers, partners and other stakeholders, to delivering purpose-led brand positioning and messaging, you'll be making a positive, healthy impact across all channels. You will have a unique and important part to play in helping more people live Healthier, Longer, Better Lives.
So if you believe in inspiring a better future, read on.
About the Role
The main purpose of this role is to create compelling and engaging written content for various mediums, such as advertisements, websites, and marketing materials, within the context of promoting products and services.The overall result expected of this position is to effectively communicate key messages, attract and inform customers through content and help generate quality leads through different marketing channels.
Roles and Responsibilities:
Write engaging and compelling copy everyday across all marketing channels, including social copy, website content, email communications, video scripts, digital and print ads, and blog posts Prepare content about our company’s products and services as well as propositionsResearch on topics related to life and health insurance industry and identify areas for improvement in our existing content on a weekly basis Maintain the brand voice and tone making sure to articulate brand Purpose and key messaging consistently across all channels Use data-driven approach to guide all copy choicesTranslate content from English to Myanmar and vice versa Thrive in a fast-paced multinational work environment and meet tight deadlines Work on multiple projects at once and excels at project management Collaborate with colleagues from cross functional departments to liaise in different external and internal communications initiatives Performs other responsibilities and duties relevant to the role periodically assigned by supervisor in order to meet operational and/or other requirementsMinimum Job Requirements:
Bachelor’s degree in marketing, communications, journalism, business management, or a related major is preferred.Minimum 2 years of working experience as an agency or in-house copywriter.Excellent writing, editing, and proofreading skills.Strong attention to detail and a passion for creating high-quality content.Ability to write in both English and Myanmar language is preferred.Build a career with us as we help our customers and the community live Healthier, Longer, Better Lives.
You must provide all requested information, including Personal Data, to be considered for this career opportunity. Failure to provide such information may influence the processing and outcome of your application. You are responsible for ensuring that the information you submit is accurate and up-to-date.