APAC Product Marketing Manager
CBRE
APAC Product Marketing Manager
Job ID
204369
Posted
10-Feb-2025
Service line
Advisory Segment
Role type
Full-time
Areas of Interest
Marketing
Location(s)
Singapore - Singapore
**About this role**
The APAC Product Marketing Manager, based in Singapore, will collaborate with the Occupier Marketing Lead to develop and execute the go-to-market strategy for the Advisory & Transactions (A&T) business, supporting product marketing, branding, campaigns, and events while leveraging the APAC marketing team and partnering with pillar leads in various marketing areas.
**Key responsibilities:**
+ Develop and maintain a deep understanding of the A&T product offering, audience segments, market dynamics and competitive landscape
+ Provide operational support for the Occupier Marketing Lead, which includes tracking and reporting on campaign progress and performance
+ Assist with the design and execution of campaigns across service lines and sectors
+ On an ad-hoc basis, support the business platform on client proposals and presentations, leveraging wider resources to improve quality and creativity
+ Work with the wider APAC Product Marketing team to leverage best practices and implement projects for the A&T Occupier business
+ Partner with the APAC Centre of Excellence pillar leads across social, digital, creative design, internal comms, media & public relations, content activation as well as events, to develop multi-channel marketing campaigns
+ Work with the Occupier Marketing Lead to support the APAC Research team on the execution of flagship reports in collaboration with wider APAC COEs
**Requirements** :
+ Bachelor’s Degree and at least 3 years of professional work experience, prior commercial real estate experience desirable
+ B2B marketing and communications experience within an MNC or large corporation preferable
+ Working knowledge of all areas of the marketing mix – digital, social, branding and events
+ High level of proficiency in Microsoft Office Suite
+ Knowledge of Adobe Creative Suite – InDesign and Photoshop skills highly desirable
+ Flexibility with working hours to engage with teams across multiple regions and time zones
CBRE, Inc. is an Equal Opportunity and Affirmative Action Employer (Women/Minorities/Persons with Disabilities/US Veterans)
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