Business Context and Job Summary

Based in Shanghai, China, this position belongs to Greater China CMI Homecare team and reports to CMI Senior manager.

In this role, you will work with cross-functional teams in MKT, CSP, R&D, Finance and external agencies to support our ambitious growth agenda, identify growth opportunities, support future facing portfolio and monitor business performance, spotlight opportunities to refine our 6P levers and actions for growth.

Expected Work and Scope of Role

This is a core role, partnering cross function team with detailed work scope includes:

Category dynamics & Consumer understandingLead category growth driver analysis and market dynamics, esp. demand space movement & competitor intelligence on portfolio evolvement and engagement models.Drive consumer understanding on pain points, aspiration, behaviour and lifestyle, to capture future consumer needs on homecare & household care.Performance Monitoring:Lead annual category brand audit, identify issues and opportunities to drive business actions for deployment optimization.Partnering MKT BB, CSP, CBD to spot right business question with impact and define clear brand growth opportunity by comprehensive understanding of data/report delivery from different agenciesHomecare Strategy & Trends & CMI capability buildingCo work with team in Homecare x-category projects, e.g. overall Homecare trends, foresights, CMI capability enhancement, etc.Make channel and shopper insights travel:  Support business team by sharing/selling insights to build up Unilever strong edge in front of customers.

Key Interfaces and Teams

KEY INTERFACES:

BU x-function lead and manager, including MKT, R&D, CSP, CBD, Finance, Supply Chain etc.CMI cross function teams, Global CMI TeamMarket Research Agency partners

Candidate Profile

Proactive, Self-motivatedEager to step out of comfort zoom. Open minded, Capable to think out of box and bring something new.Resilient, positive mindedCuriosity of human nature, strong empathetic.Good story telling skills to linking dotsAt least 3-5 years of experience in market research (agency partners or in-house experience)Experience with market performance analytical tools/agencies, e.g., Nielsen RMS, KWP, MWB, etc.Working knowledge in standard qualitative and quantitative methodologiesAbility to design research program and manage research independently. Experience with Unilever is a plus.Fluent English for daily communication and good presentation skills

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.