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Wealth and Personal Bankingis our new global business combining Retail Banking and Wealth Management; and Global Private Banking, to become one of the world’s largest global wealth managers with USD1.4 trillion in assets. Across Asia, where wealth pools are growing faster than in any other region, HSBC’s wealth revenues grew 12% in 2019 (year-on-year) to USD5.7 billion. Our dedicated colleagues serve millions of customers worldwide across the entire spectrum of private wealth, ranging from personal banking for individuals and families, through to business owners, investors and ultra-high-net-worth individuals. We provide products and services such as bank accounts, credit cards, personal loans and mortgages, as well as asset management, insurance, wealth management and private banking, that best suit our customers’ needs.
We are currently seeking an ambitious individual to join our Wealth and Personal Banking (WPB) team in the role ofEmployee Banking Solutions (EBS) Assistant Manager,where you’ll be working together with your colleagues to define, manage and achieve divisional business targets.
Principal Responsibilities:
Overall management of the Employee Banking Solutions (EBS) programme for Malaysia Wealth and Personal Banking. This includes:
Assist in planning the overall management and execution of the bank’s EBS customer proposition, customer growth and portfolio growth strategies, focusing on EBS customers.
Enabling the next wave of customer growth through quality acquisition while driving customer value, product penetration and profitability.
Required to work closely with Wholesale Banking as part of the EBS acquisition strategy to drive continuous cross business referrals and to champion collaboration between the various business units. This is to be carried through effective communication and delivery of the initiatives as per the business directive and local priorities set by the bank.
Key responsibilities include:
1. Quality acquisition
Jointly support in the implementation of EBS business policies, strategies customer-led acquisition campaigns to contribute to the customer segments growth and profitability by working closely with relevant stakeholders including local Channels and Business Units such as Product, Proposition and Marketing teams alongside Group EBS team while ensuring due observance to the HSBC Internal Control Standards.
Interfacing with all relevant departments / Group teams to accord support and leadership relating to the proposition, product features and policies.
Build long-term relationships with all stakeholders and strategically influence and leverage the matrix organisation to achieve business results. E.g. with Wholesale Banking to drive quality acquisition of EBS companies (employers) and employees.
To determine the need and monitor our competitive position within assigned customer segments focusing on EBS through market research, data warehouse analysis and feedback from other business units and line managers.
Drive and execute effective collaboration programme and acquisition campaigns throughout the year to support EBS customer growth ambition, increase product per customer and customer value.
2. Growing customer value
Analyse information and data gathered to develop strategies that increase the customer base and our share of wallet, improve retention and grow market share.
Work with and support distribution and marketing to generate customer insights and proposition enhancements relevant to drive customer growth and value to ensure that the customers’ global / local EBS global imagery and service standards are implemented within the service delivery standards and consistent quality at every customer touch point.
To foster a culture of customer journey design and adoption in the development of customer solutions and product offerings aligned to customer needs with key focus on digitisation.
3. Acting as a centre of excellence
Provide the Subject Matter expertise across all aspects of area and responsibility specifically in EBS business.
Provide the personal leadership required globally when interacting and collaborating with stakeholders
Role model the HSBC values as a member within the WPB Business.
Ensure training of and regular communications to frontliners and stakeholders where needed.
4. Operationalize BAU reporting
Establishing and generating weekly, monthly and yearly reports to relevant stakeholders for effective tracking of shared goals and ongoing monitoring of portfolio.
5. Adhere to all compliance requirements
Ensure governance and oversight of the relevant governance framework and controls in place pertaining to the onboarding, ongoing monitoring and exit of the EBS companies and employees.
Ensure awareness of compliance / audit requirements and implementation of Group Compliance policies as well as operational risk including its identification, assessment, mitigation, and control.
Ensure full compliance to internal requirements as per FIM/BIM and external regulations/policies issued by Bank Negara Malaysia (BNM), Association of Banks Malaysia (ABM) and other relevant authorities.