**Description** + **Innovate products and concepts that create new business opportunities** + Execute innovative product development and pipeline strategy in support of brand's strategic direction and priorities and informed by identification of recruitment and loyalty drivers + Carry out white space opportunities based on findings from consumer insights, social listening, CRM data and transposition from other industries + Execute 18-month detailed calendar through product marketing and promotional programs, with a focus on fast-growing categories and subcategories, hero products, and brand-building channels + **Product strategy that drives business and reinforces brand equity** + Collaborate in development of product marketing strategy including product architecture, product launch process and go-to-market strategy + Collect and analyze sales trends, category shifts, COG changes, market intelligence and competition + **Launch plans that incorporate 360 elements** + **Champion, drive, and build emerging marketing trends and technology capabilities to meet customers where they are** **Qualifications** + Position requires 2-4+ years of related work experience + Bachelor's Degree + Curative lens on what is innovative ​ + Capable of synthesizing data to drive business decisions​ + Forward-looking thinker​ + Trend-hunting mindset​ + Demonstrates inquisitive approach to decision making + Has omni-retail acumen, facility to drive demand x-channel: DTC, Online, SMC + Utilizes consumer journey analytics/insights to effectively derive Marketing plans Equal Opportunity Employer It is Company's policy not to discriminate against any employee or applicant for employment on the basis of race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medical conditions), gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances. The Company will endeavor to provide a reasonable accommodation consistent with the law to otherwise qualified employees and prospective employees with a disability and to employees and prospective employees with needs related to their religious observance or practices. Should you wish to apply for this position or any other position with the Company and you believe you require assistance to complete an application or participate in an interview, please contact USApplicantAccommodations@Estee.com.