ABOUT US

At UM, we pride ourselves on being an open and inclusive company, and we are actively looking for people with new perspectives and backgrounds as we strive to be more representative of the world around us. Understanding and celebrating our differences – from our culture and work habits to our communication style and personal preferences – is essential to building an inclusive working environment in which everyone can thrive.  There are absolutely no barriers to success at UM, and all of our employees are valued, respected and given a fair chance to build a brilliant future with us, regardless of situation or background.

UM EMEA is an award-winning agency with real momentum and business growth. A progressive place to work that puts its people first to champion diversity and equality.

WHO WE ARE LOOKING FOR
This role is for an experienced Audience and Insight professional with experience in the research, media or creative industries. We would consider exceptional candidates with less experience and are especially interested in candidates who have forged a ‘non-traditional’ route into our disciplines.

OUR TEAM

The Audience and Insight team sits at the heart of UM EMEA, ensuring that real audience understanding is embedded within all our recommendations. The team has direct senior client relationships built over years of high-level delivery, helping them make the big investment decisions as they navigate complex marketplaces.

We also have a significant role in new business. We uncover the core insight that drives brilliant strategy, and identify the audiences that will make our prospective clients’ brands grow. We’re always ‘in the room’ for a pitch, telling compelling stories about audiences and insight to reinforce UM’s Futureproof positioning.

Finally, we are tools super-users. Whether that’s using Q to deliver bespoke data analysis, leveraging industry standard tools like TGI and GWI, or getting the best out of UM’s brilliant suite of proprietary tools. As a team we are a focal point for best practice in data analysis, visualisation and storytelling, and as such we have strong connections with teams throughout UM’s business.

ROLE AND RESPONSIBILITIES

You will be responsible for delivering brilliant Audiences and Insight work for UM’s clients, with five core elements to your role:

1.Leadership across EMEA and Global projects on key client business and new business. You must be able to independently own projects, manage up and down the agency chain, and deal confidently with senior clients, agency counterparts and other stakeholders

2.Development of junior members of the team to embed best practice, inspire their progression and develop their expertise

3.Embedding best practice in the use of our agency toolset to ensure strategy is always based on a bedrock of solid data analysis and inspirational insight

4.Local market acceleration, training and building relationships with our counterpart teams in local markets to drive consistency across our region

5.Thought leadership that contributes to the culture and identity of UM EMEA, inspiring the team and wider agency with POV, case studies and great work

KEY QUALITIES & EXPERIENCE

Experience and demonstrated success in project managing and delivering primary quantitative and qualitative insight projects. Although we do undertake qualitative research, a quantitative skillset is our priority for this role Experience with advanced analysis tools – SPSS or Q preferred. Familiarity with the core syndicated tools in our industry: TGI, GWI, BARB, ComScore or their equivalents; an understanding of their methodologies; and the pros and cons of using them in different scenarios An interest and point of view on what great research design looks like, and more importantly where we can safely compromise to increase our agility in delivering our analysis An understanding and interest in marketing theory, and ability to apply this to our clients’ business problems to drive the right solutions A true team player; always keen to collaborate, support the whole team to succeed, and is unafraid to challenge when needed Confidence and gravitas in presenting to senior clients and in pitches, with strong written and verbal communication skills Someone who thinks outside the insight bubble – a curious mind who is constantly reading, learning and developing opinions on our discipline, the wider media industry and the future of audiences within it Fearlessness in approaching new or untried ways of working, and the ability to think laterally to solve problems. As a team our ways of working are constantly evolving – we want you to be able to contribute to this constant forward progress Ability to build trusted and credible relationships with senior clients, agency counterparts, and across UM’s network Always immersed in what’s going on in culture, with a desire to better understand people’s motivations & behaviours in the world 

YOUR DEVELOPMENT

We guarantee that your career with us will be varied and exciting. if you work smart and are the best at what you do, your time here will produce endless possibilities for your future.

For us, your development is not an optional extra and you will get our support in developing your skills at every step of your career journey. Your manager will help you create a tailored career path and through our in-house experts, online performance management and learning and development tools, you will have access to a wide range of internal and external courses.  

We aim to provide all of our people with a supportive and fun work environment where you can develop your full potential and benefit from the broad range of opportunities within the agency both in the UK and globally.

Employee Transparency 

At IPG Mediabrands, we celebrate differences and believe this makes us stronger. IPG Mediabrands are equal-opportunity employers committed to championing an inclusive culture that provides a sense of belonging for all our employees. We do not discriminate against any applicant based on age, disability, race, colour, ethnicity, national origin, gender, sexual orientation, gender identity, religion, belief, marital status or any other characteristic protected by law. 

Please reach out to our Talent Inclusion Specialist Jess at [email protected] if you would like to have a confidential conversation regarding any adjustments that would ensure our recruitment process is accessible for you. Please note requesting a reasonable adjustment will not affect your application. 

The Perks 

We aim to provide all our people with a supportive and fun work environment where you can develop your full potential and benefit from the broad range of opportunities within the agency. When you join us, we want to make sure you feel valued – and that you are rewarded for your fantastic work. So, we also offer a range of benefits:

Flexi–leave, with 25 days annual leave to be taken as minimum. In addition to your holiday entitlement, the office usually closes between Christmas & New Year  Free breakfast and free lunch  Early finish Fridays  Core Hours (Mon-Thurs, flexible start/finish times)   Retail discounts  Electric vehicle salary sacrifices car scheme  Wellbeing programme, including Headspace & flu jabs  Interest free season ticket loan  Paid time off for Volunteering  Group Income Protection  Life Assurance  Private Medical Insurance or Health Cash Plan (dependent on level)  Group Personal Pension Plan with matched contributions from 3-6%  Generous Parental Leave & Pay   Independent mortgage advice  Financial education  Employee Assistance Programme  Free eye tests  Flexible benefits including Dental, Travel insurance, Cycle to Work, Gym Discounts and many more!