The Associate, Copywriting role is responsible for creating written materials for marketing campaigns. This individual must have a passion for writing and possess strong written communication skills. The role produces work for both Institutional and Consumer audiences that will be distributed through a range of channels from digital display advertising to brochures and events. The successful candidate will work with client marketing partners to develop assets that will resonate with our audiences.

Key Responsibilities and Duties

Produce well-written content that is SEO friendly and optimized for conversion

Review and edit partner-generated copy

Collaborate with designers and creative teams

Ensure all project requests are met and effectively prioritized. • Ensure the work is consistent with brand standards and tone of voice

Manage projects through the WorkFront project management system

Educational Requirements

University (Degree) Preferred

Work Experience

No Experience Required

Physical Requirements

Physical Requirements: Sedentary Work

Career Level
5IC

Preferred Skills:

·       1+ years of marketing content writing experience 

·       Editorial, proofreading, and writing skills 

·       Experience with SEO copywriting best practices 

·       Ability to dynamically manage multiple projects at once, including frequent un expected requests, with efficiency, urgency, and patience 

·       Financial services experience a plus 

·       Demonstrated track record of professional copywriting, with samples 

·       Demonstrated understanding of modern, digital campaigns 

·       Excellent interpersonal, oral, and written communication skills 

#LI-VM1

Related Skills

Audience-focused Communication, Audience Insights, Builds Visual Materials, Content Development, Continuous Improvement Mindset, Copywriting, Creative Thinking, Customer-Focused Campaign Development, Delivers On-Product Marketing Strategies, Digital Design, Innovation, Marketing Writing Effectiveness, Messaging Effectiveness

Anticipated Posting End Date:

2025-02-14

Base Pay Range: $65,000/yr. - $85,000/yr.

Actual base salary may vary based upon, but not limited to, relevant experience, time in role, base salary of internal peers, prior performance, business sector, and geographic location.  In addition to base salary, the competitive compensation package may include, depending on the role, participation in an incentive program linked to performance (for example, annual discretionary incentive programs, non-annual sales incentive plans, or other non-annual incentive plans). 

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Company Overview

Every worker deserves a secure retirement. For more than 100 years, TIAA has delivered it for millions of people. Founded to help educators retire with dignity, today weʼre a market-leading retirement company fueled by world-class asset management. But weʼre not just another legacy financial services firm. Weʼre fighting harder than ever before for our clients and the many Americans who need us.

Benefits and Total Rewards

The organization is committed to making financial well-being possible for its clients, and is equally committed to the well-being of our associates. That’s why we offer a comprehensive Total Rewards package designed to make a positive difference in the lives of our associates and their loved ones. Our benefits include a superior retirement program and highly competitive health, wellness and work life offerings that can help you achieve and maintain your best possible physical, emotional and financial well-being. To learn more about your benefits, please review our Benefits Summary.

Equal Opportunity

We are an Equal Opportunity/Affirmative Action Employer. We consider all qualified applicants for employment regardless of age, race, color, national origin, sex, religion, veteran status, disability, sexual orientation, gender identity, or any other protected status.

Read more about the Equal Opportunity Law here.

Accessibility Support

TIAA offers support for those who need assistance with our online application process to provide an equal employment opportunity to all job seekers, including individuals with disabilities. 

If you are a U.S. applicant and desire a reasonable accommodation to complete a job application please use one of the below options to contact our accessibility support team: 

Phone: (800) 842-2755

Email: accessibility.support@tiaa.org

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