Associate Director, Market Research & Analytics - Specialty
AbbVie
Company Description
AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas – immunology, oncology, neuroscience, and eye care – and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on X, Facebook, Instagram, YouTube, LinkedIn and Tik Tok (https://www.tiktok.com/@abbvie) .
Job Description
The Marketing Analytics and Business Insights (MABI) team supporting AbbVie’s US Commercial organization is 250+ members strong and growing every day. We comprise highly respected researchers, analysts, and strategists striving to be the gold standard Research & Analytics organization within the biopharmaceutical industry. We serve as strategic in-house advisor and pragmatic compass to Marketing, Sales, and Leadership – ensuring that all decisions are grounded in rigorous intelligence and earned intuition. We look at ‘data’ differently – as an input into insight generation, not an endgame. We appreciate ambiguity but recognize the need for clarity. We work tirelessly to build new capabilities and skill sets, encouraging our team members to pull up a chair, be themselves, be creative, speak their minds, and do good work. Patients depend on us, and we take that very seriously – without taking ourselves too seriously. We are smart, fun, quirky, and innovative – and we’d love for you to join us.
The Associate Director of Marketing Research & Analytics for Specialty Business Development will design, implement, manage, analyze, and effectively communicate marketing research and analytics initiatives across the portfolio on behalf of Specialty Business Development. The individual will derive high-impact learnings from qualitative and quantitative primary and secondary research, behavioral analytics, market/competitive intelligence, and internal stakeholder initiatives, to inform potential new assets. The ability to influence decisions based upon careful and strategic thinking and understanding of the business is critical to success.
KEY RESPONSIBILITIES:
+ Act as intelligence partner for Specialty Business Development team (e.g. PCS, Forecasting, Medical etc.) focused on providing strategic insights, forming a trusted relationship, and staying abreast of commercial issues and burgeoning trends within the potential assets’ disease area.
+ Be conversant with custom research methods, adept at supplier and stakeholder management, and able to independently lead custom research projects that deliver compelling and actionable learnings.
+ Perform thought-provoking and sophisticated syntheses of learning across research, analytics, and market/competitive intelligence sources to develop actionable insights and recommendations that shape strategies and decisions.
+ Maintain organizational knowledge of the potential assets’ market, competitive trends, and industry developments and effectively communicate this knowledge to internal stakeholders.
+ Design and execute against measurement plans, inclusive of selected operational and performance indicators, to ensure the organization’s understanding.
+ Coordinate and manage program performance assessments (i.e. project readouts)
+ Help manage data strategy efforts to ensure accurate and reliable data assets are incorporated within agile analytics capability to enable seamless, codeless, visualization-enabled analytics.
+ Leverage innovative, sophisticated analytic models that address critical issues, but also meet key business criteria. Be able to effectively communicate results of these complex analytic models.
+ Collaborate cross-functionally to ensure PCS and Market Access intelligence is leveraged appropriately and informed
+ Build solid relationships as a team player, while maintaining objectivity and lack of bias to represent the voice of the customer.
+ Provide an unbiased point of view on the future potential of assets in consideration, supported by facts and evidence
+ Demonstrate thoughtful confidence in presentation of learnings across all levels of the organization.
+ Potentially manage and develop direct reports (1-2, with opportunity for team growth over time). Understand where and how to appropriately expose direct reports to Leadership to both accelerate their career growth and maximize team efficiency across meetings.
+ Appropriately manage and collaborate with both onshore and offshore research and analytics suppliers.
+ Monitor and manage research and analytics programs within budget and identify opportunities for cost savings where appropriate.
+ Ensure all research and analytics activities are conducted in accordance with financial and ethical compliance guidelines.
Qualifications
+ BA or BS degree required. Advanced degree (MA, MS, MBA, PhD) preferred.
+ ~10 years relevant marketing research and/or analytics experience required.
+ Experience in pharmaceutical industry and pharmaceutical data (physician-level prescribing, institutional sales data, payer-prescriber-level data, formulary data, patient-level data, etc.) preferred.
+ Analytical reasoning abilities, intellectual curiosity, strong business acumen, superior organizational skills, meticulous attention to detail, and creativity in problem-solving.
+ Ability to interact effectively with/present to (verbally and in writing) all levels of the organization.
+ Proven experience as an integral member of a high-performing work team.
+ Experience with and strong aptitude navigating a heavily matrixed and fast-paced environment.
+ Strong leadership skills and the ability to collaborate effectively cross-functionally within the organization and with external agencies.
+ Demonstrated project management skills.
Additional Information
Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law:
+ The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location, and we may ultimately pay more or less than the posted range. This range may be modified in the future.
+ We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.
+ This job is eligible to participate in our short-term incentive programs.
+ This job is eligible to participate in our long-term incentive programs
Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, incentive, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole and absolute discretion unless and until paid and may be modified at the Company’s sole and absolute discretion, consistent with applicable law.
AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives, serving our community and embracing diversity and inclusion. It is AbbVie’s policy to employ qualified persons of the greatest ability without discrimination against any employee or applicant for employment because of race, color, religion, national origin, age, sex (including pregnancy), physical or mental disability, medical condition, genetic information, gender identity or expression, sexual orientation, marital status, status as a protected veteran, or any other legally protected group status.
US & Puerto Rico only - to learn more, visit https://www.abbvie.com/join-us/equal-employment-opportunity-employer.html
US & Puerto Rico applicants seeking a reasonable accommodation, click here to learn more:
https://www.abbvie.com/join-us/reasonable-accommodations.html
Salary: $133,500 - $253,500
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