Associate Director, Point of Care
Publicis Groupe
**Company description**
PHM is the leading health media agency in the US. We are designed for—and dedicated to—delivering solutions that connect people with meaningful health and wellness solutions every day. Guided by our genuine passion for health and wellness, our work across the entire media ecosystem helps patients navigate the most important moments of their healthcare journeys.
While we have grown to be the No. 1 agency in our industry, at heart we're still a startup. It's that energy and spirit of innovation that allows us to create bold and meaningful health media firsts for our clients, and to do it all with #phmlove.
**Overview**
The Associate Director, Point of Care oversees and executes media programs for clients within the Point of Care (POC) space. You will manage daily team operations, building and maintaining relationships with POC media partners, and ensuring adherence to PHM's planning processes. The Associate Director will collaborate with mid-level clients, the Strategy team, and direct reports, playing an important role in project coordination and staff development.
Reporting to the Director of Point of Care, this position supports client initiatives within the marketplace and strengthens PHM's partnerships in the POC sector.
This is a hybrid role, requiring three days in-office each week. If you are contacted for an interview, your recruiter will discuss specifics with you, inclusive of any necessary reasonable accommodations.
**Responsibilities**
+ You will have a strong understanding of how the agency works and how jobs flow throughout
+ You will have a strong understanding of client's business and goals
+ You will an understanding how client business objectives translate into Point of Care marketplace strategies
+ You will have a strong understanding of the Point of Care marketplace and partner landscape
+ You will understand Point of Care partnership opportunities, deals and terms
+ You will develop a knowledge PHM's Terms + Conditions and Point of Care partner contracting process
+ You will be responsible for:
+ Create Point of Care tactical recommendation
+ Owning & presenting POC recommendation
+ Own the business rules and parameters of the point of care engagement
+ Develop HCP Target list business rules that outline key requirements for individual brands, prioritization across franchises, and overlap strategy
+ Develop cross franchise strategy
+ You will prepare HCP target list for dissemination to partners
+ You will oversee Monthly & Quarterly validation and verification of each partner.
+ Responsible for managing the delivery of Point of Care team projects and tasks
+ Responsible for Point of Care Marketplace updates
+ Internal + External Relationship Responsibilities:
+ You are responsible for developing talent, delegating, and ensuring teams are operating smoothly
+ You will deliver constructive, actionable feedback to team
+ You will lead as the point of contact for Point of Care media partners
+ You will begin to oversee client relationships
**Qualifications**
+ 5+ years of media planning and/or buying for with preference in Point of Care, Out of Home, or HCP
+ 1+ years recent HCP media experience
+ 1-2+ years people management experience
+ 2+ years expert MS excel (can maintain & manipulate complex spreadsheets)
\#LI-Hybrid
**Additional information**
Compensation Range: $79,990 - $125,925 annually . This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 02/20/2025.
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