Function: Marketing
Work Level: 1C
Reports to: Associate Director, Media Operations & Performance Marketing
Scope: Local
Location: Hoboken, NJ (Hybrid)
Terms & Conditions: Full Time
ABOUT UNILEVER
With 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world. Work on brands that are loved and improve the lives of our consumers and the communities around us. We are driven by our purpose: to make sustainable living commonplace, and it is our belief that doing business the right way drives superior performance. At the heart of what we do is our people – we believe that when our people work with purpose, we will create a better business and a better world.
At Unilever, your career will be a unique journey, grounded in our, collaborative, and flexible working environment. Our organizational ambition centers around creating workplaces that foster equity, diversity, inclusion and belonging across all aspects of our business. We don’t believe in the ‘one size fits all’ approach and instead we will equip you with the tools you need to shape your own future.
JOB PURPOSE
Unilever is the place where you can bring your purpose to life with the work that you do – As the Associate Manager, Performance Marketing - Deodorant, you will play a key role driving performance marketing across Dove, Degree, DM+C and Shea Moisture campaigns end to end. This is a key role in the MMC. You’ll quarterback the optimization of full funnel activation, leveraging with audience, media, and cultural insight to learn and dynamically make our marketing more effective.
WHAT WILL YOUR MAIN RESPONSIBILITIES BE
The scope of the Associate Manager, Performance Marketing - Deodorant includes, but is not limited to, the following:
Full Funnel Holistic Planning – Own the full funnel planning process for Deodorants, stewarding the full funnel brief process with Brand, Shopper marketing and Hub peers, delivering holistic full funnel learning plans for campaigns with aligned KPIs and optimization cadence across channels and stages in funnel.
Performance Marketing – Drive iterative performance optimization cadence in partnership with agency, media, audience, content and measurement partners to dynamically improve performance across category activation by optimizing the quality of mix, targeting and allocation of investment.
Digital and Marketing Thought Leadership – Drive digital thought leadership for Deodorants through engagement with key media platform partners, driving evangelism in the marketing community, collaboration with marketing technology to deliver elevated experiences in digital, and identifying opportunities to experiment within programming.
WHAT YOU WILL NEED TO SUCCEED
Experiences & Qualifications
Bachelor’s degree in marketing or related field; Master’s degree preferred
A minimum of 3 years of experience across the Marketing, Digital or eCommerce landscape
Strong business and analytical acumen
Leading knowledge and track record of success with data driven marketing
Ability to lead cross functional teams to deliver complex, inter-disciplinary and often global Digital projects
Strong influencing capability and emotional intelligence
Resolve and commitment to deliver with accountability and responsibility
Leadership
You are energized by delivering fantastic results. You are an example to others – both your results and your resilience. You are constantly on the lookout for better ways to do things, engaging and collaborating with others along the way.
As an individual you are the one responsible for your own wellbeing and delivering high standards of work. You must also focus on the Consumer and what they need. You are humble and have your head up, looking around to interpret evidence and data smartly, spot issues and opportunities to make things better.
Critical SOL (Standards of Leadership) Behaviors
PASSION FOR HIGH PERFORMANCE: Takes personal responsibility and accountability for execution and results. Has an owner’s mindset, using data and insight to make decisions.
PERSONAL MASTERY: Sets high standards for themselves. Actively builds own wellbeing and resilience.
CONSUMER LOVE: Whatever their role, always looks for better ways to serve consumers. Invests time inside and outside to understand the needs of consumers.
PURPOSE & SERVICE: Has humility, understanding that leadership is service to others, inside and outside Unilever.
AGILITY: Explores the world around them, continually learning and developing their skills.
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Unilever is an organization committed to diversity and inclusion to drive our business results and create a better future every day for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, protected veteran status, or any other characteristic protected by local, state, or federal law and will not be discriminated against on the basis of disability.
For more information about your Federal rights, please see Know Your Rights: Workplace Discrimination is Illegal and Pay Transparency Non discrimination Provision.
Employment is subject to verification of pre-screening tests, which may include drug screening, background check, credit check and DMV check.
If you are an individual with a disability in need of assistance at any time during our recruitment process, please contact us at NA.Accommodations@unilever.com. Please note: This email is reserved for individuals with disabilities in need of assistance and is not a means of inquiry about positions or application statuses. The Protected Veterans or Individuals with Disabilities AAP narratives are available for inspection by any employee or applicant for employment Monday through Friday during normal business hours at establishment.