Job Description SummaryAs an Associate Product Manager, you will be responsible for developing and executing comprehensive marketing strategies for an assigned product or market segment. You will lead market insight efforts to identify customer needs, market trends, and competitive dynamics, translating these insights into actionable marketing plans. You will work closely with cross-functional teams, including supply, operations, regulatory, sales, and R&D to ensure successful market penetration. Your responsibilities will include managing product lifecycle, creating compelling marketing materials, and driving customer engagement through innovative campaigns. The ideal candidate will have a background in medical device marketing, excellent communication skills, and a proven track record of delivering results in a fast-paced environment. Candidates will be expected to be on-site in our Tempe office 4 days a week.

Job Description

We are the makers of possible 

 

BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities. 

 

We believe that the human element, across our global teams, is what allows us to continually evolve. Join us and discover an environment in which you’ll be supported to learn, grow and become your best self. Become a maker of possible with us. 

Primary responsibilities:

Function as a subject matter expert for core teams, sales, and regions

Develop and implement marketing plans aligned with business strategic goals and objectives.

Create promotional campaigns to increase brand awareness and generate interest among potential customers.

Conduct market research, as needed, to inform assessment of global market opportunities, product concepts, design iterations, and clinical and economic value propositions

Utilize data analytics to formulate and adapt key commercial strategies

Collaborate with cross-functional teams such as Sales, R&D, Regulatory Affairs, and Supply Chain to align product strategies across all aspects of the organization.

Analyze customer feedback and data on product usage to identify areas for improvement and growth.

Build out global launch and commercialization plans to support downstream launch excellence 

About You:

Bachelor’s degree in marketing, business administration, or relevant field; Master’s degree preferred.

Minimum of 3 years proven experience with a minimum of 2 years in product management, the additional one or more years of experience may be in sales or a related discipline; candidates will preferably have experience in medical device or pharmaceutical industries.

Excellent communication and interpersonal skills, with the ability to build strong relationships internally and externally.

Ability to work independently and collaboratively in a fast-paced environment.

At BD, we prioritize on-site collaboration because we believe it fosters creativity, innovation, and effective problem-solving, which are essential in the fast-paced healthcare industry. For most roles, we require a minimum of 4 days of in-office presence per week to maintain our culture of excellence and ensure smooth operations, while also recognizing the importance of flexibility and work-life balance. Remote or field-based positions will have different workplace arrangements which will be indicated in the job posting.

For certain roles at BD, employment is contingent upon the Company’s receipt of sufficient proof that you are fully vaccinated against COVID-19. In some locations, testing for COVID-19 may be available and/or required. Consistent with BD’s Workplace Accommodations Policy, requests for accommodation will be considered pursuant to applicable law.

Why Join Us?

A career at BD means being part of a team that values your opinions and contributions and that encourages you to bring your authentic self to work. It’s also a place where we help each other be great, we do what’s right, we hold each other accountable, and learn and improve every day.  

To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of health. At BD, you’ll discover a culture in which you can learn, grow, and thrive. And find satisfaction in doing your part to make the world a better place.  

To learn more about BD visit https://bd.com/careers 

Becton, Dickinson and Company is an Equal Opportunity/Affirmative Action Employer. We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, or any other protected status. 

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Primary Work LocationUSA AZ - Tempe Headquarters

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