Recipe for Success

 

Reser’s is the leading provider of fresh refrigerated foods for the supermarket and food service industries.  Family owned and operated, Reser’s has been a proud sponsor of good times at picnics, BBQs, and affordable family meals since 1950.  Reser’s family of brands include Reser’s American Classics, Main Street Bistro, Don Pancho, and more.  Reser’s operates facilities in the US, Mexico and actively supports the communities it serves.

 

Benefits and Culture

 

We offer a competitive compensation and benefits package designed to help employees live a healthier life, build rewarding careers and save for the future.  Reser’s offers choices whenever possible, because we recognize the diverse and ever-changing needs of our employees.  Full-time employee benefits include medical, dental, vision, AD&D, life, 401(k) with discretionary match, wellness programs, paid time off, company paid holidays and a variety of voluntary benefit options.

 

We strive to be Employer of Choice.  As one of our five cornerstones, this means that we go all-out to create an environment that shows we are committed to investing in employee growth and creating a culture of belonging where employees what to build a lasting career.  

 

Visit our website to learn more about our competitive benefit programs – https://resers.com/careers/#benefits

 

Reser’s Fine Foods – Job Description

 

 

Title: Associate Retail Marketing Manager

Location: Corporate

Reports to: Director, Customer Marketing & Analytics

FLSA Status: Exempt

 

Job Summary:

The Associate Retail Marketing Manager will support the planning, development, implementation and achievement of Retail channel objectives and initiatives. 

 

 

Essential Position Functions: 

• Work closely with Brand Marketing, Retail Sales, Creative teams, and agency partners to support traffic- and velocity-driving programs at Retail accounts.

• Coordinate development and activation of Retail in-store and digital promotional assets, including ideation, creative briefs, timelines, and inventories, working closely with internal and external stakeholders and/or agency partners. 

• Coordinate and manage regional and national trade shows, including assets, timelines, inventories, and materials, with internal and external partners. Tracks and maintains Retail and trade show assets digitally and/or physically for future usage.

• Work with agency partner to support national sponsorship programs with Retail-specific sales materials and on-site hospitality activities.

• Lead creation and management of branded coupons, including budgeting, tracking, and reporting.

• Manage trade marketing budget. 

• Share industry learnings and Retail marketing best practices. 

 

 

 

Education and Experience:

Bachelor’s degree in Marketing or a related field is required and a minimum of 2 years of experience in Marketing is required. CPG marketing or merchandising experience is preferred. 

 

 

Knowledge, Skills, and Abilities:

• Strong analytical and problem-solving skills. 

• Outstanding attention to detail and project management skills, with the ability to handle multiple campaigns simultaneously. 

• Ability to proactively and independently identify opportunities for improvement and drive results. 

• Excellent verbal and written communication skills. 

 

 

 

Physical Demands and Working Conditions: 

• Office environment.

• Travel up to 15% of the time.

• Business demands may require evening and/or weekend scheduling on occasion.

 

 

 

Exempt only:  This position is eligible for a bonus based on company goals/performance.