To provide marketing input and support to the brand, by working closely with the Senior Brand Manager (SBM)/Brand Manager (BM), and the Sales Team, as well as the entire group / division and by aligning with the marketing processes / activities with the brand’s business plans, objectives and strategies. Must demonstrate commitment to the Company’s overall strategy, messages, and delivery of programs – working at all times in line with the Company’s best practice and in full support of its initiatives. Critical to success will be to feel fully part of and work well within the group / division.