Team and Role Introduction
The Brand Campaigns operations team supports LazMall brands in accelerating buyer and sales growth through the design and management of various Campaigns such as Super Brand Day, Super New Arrival and Super Brand Opening. Our team are focused on helping brands achieve their campaign goals through insights sharing, rigorous campaign preparation and cross-functional collaborations.

Responsibilities
Develop strategy and take lead on end to end management and execution of brand campaigns with the goal to increase brand campaign awareness, engagement and conversion.
Ensure timely execution and effective campaign planning operations through the set up of guidelines, processes, templates; adapting these as required to category/brand nuances.
Working closely with commercial, graphic and integrated marketing team to improve customer
experience and manage campaigns to achieve target.
Review and analyze campaign performance to continually optimize and improve campaign planning and execution processes as well as identify key learnings and share best practices.
Be the bridge between the business and product teams to actively communicate local business
needs and escalate any system defects.
Proactively take corrective actions to troubleshoot system issues that are potential blockers to the operations of the campaigns.