Key Responsibilities:

Help with brand building social campaign design and deliver, including execution side in content deliver to drive brand equity, top of mind awareness and share of voice.Support and improve grass-seeding strategy and execution cross social platforms like Douyin, Little Red Book, Weibo, Wechat, Zhihu to bring traffic to ecommerce platform and drive search in ecom. Maintain the media and KOL relationships for delivering brand stories continually. Manage relationships with agencies to drive third party support and improve investment deployed media objectives and strategies.Internal business review. 

Qualification Required:

Bachelor degree and above, with at least 2 years of PR/Social Communication related working experience. Prefer talents with beauty/luxury/life-style related industry experience.Has internship/project experience with social/PR campaign design and execution, KOL management, social grass-seeding.Be familiar with social media platform like Douyin, Little Red Book, Weibo/Wechat. Good at Copywriting or video editing. Strong logical thinking ability and coordination ability. Good data analysis skill.Proficient in English writing and speaking.