If you have what it takes to become part of the Vistra family and would like to start a promising career with a global leader, take a look at the exciting employment opportunities that are currently available and apply online. **Job Summary** **Job Description** Imagine working for a company where growth is fueled by a collective passion for keeping our customers at the heart of everything we do; where a tireless pursuit of ‘what’s next’ stems from an emphasis on continuous learning, development, and innovation; where the product being sold is something few people can live without. You may not be familiar with the name Vistra, but you probably know of our eleven retail brands. We are a Fortune 275, publicly traded, fast-growing, global energy leader with operations in 20 states, 3 countries, over 5,000 employees and a portfolio of retail electricity brands that includes TXU Energy, the #1 provider in Texas. When it comes to our retail business, you can expect an exciting, rapidly changing and hyper-competitive landscape where you can put your talents to work alongside a dynamic team to help our brands win and retain customers across the country. As a Brand & Content Marketing Specialist, you’ll design personalized experiences that drive loyalty by making customers feel supported, assured and worry-free during key moments. Collaborating across channels throughout the organization, you’ll identify opportunities and lead initiatives to build strategy, messaging, content, and performance indicators to ensure our brands are consistent, relevant and forward-thinking. **A Day in the Life of a Brand & Content Marketing Specialist:** + Create best-in-class customer experiences that build brand loyalty. + Craft and refine engaging, relevant content across all marketing channels that resonates with key audiences and relates to their unique circumstances. + Work closely with Consumer Insights to develop a deep understanding of key consumer groups and they interact with us. + Leverage learnings from market research, competitive intelligence and call listening sessions knowledge to advocate for the customer and develop engaging content throughout the customer journey. + Monitor campaign performance and use metrics to continuously optimize and test content. + Collaborate with marketing and retail departments to develop and optimize customer and employee campaigns. + Partner with multiple top-tier creative, advertising and media agencies. **What You Will Need:** + 3-5 years of Marketing, Communications or Journalism experience within a corporation or agency. + Demonstrated ability writing customer-facing messages for a target audience. + Exceptional attention to detail. + Ability to creatively solve problems. + Self-motivated and driven to achieve a high level of output and outcomes. + Excellent verbal communication and project management skills. + Keen brand insight and intuition, strong storytelling skills and exceptional written communication skills. + Experience leading cross-functional projects, including managing multiple external and internal stakeholders across different departments and functions. + The ability to synthesize information and messaging into easily understood content that resonates with multiple audiences. + Ability to manage multiple projects in a fast-paced, deadline-driven environment. + Proven ability to build consensus and work effectively within a cross-departmental team. + Experience gained through college degree programs and/or certifications is applicable to the above skills. **Nice-to-Have Skills:** + Experience creating and editing content for videos, texts, apps, email and web. + Proficiency with AI tools and platforms to maximize efficiency and scale content. **What Business Results You Will Drive:** + Customer counts growth + Customer experience/satisfaction + Brand consideration + Digital customer engagement **Job Family** Marketing **Company** Vistra Retail Operations Company **Locations** Irving, Texas Texas **_We are a company of people committed to: Exceeding Customer Expectations, Great People, Teamwork, Competitive Spirit and Effective Communication. If this describes you, then apply today!_** **_If you currently work for Vistra or its subsidiaries, please apply via the internal career site._** **It is the policy of the Company to comply with all employment laws and to afford equal employment opportunity to individuals in all aspects of employment, including in selection for job opportunities, without regard to race, color, religion, sex, sexual orientation, gender identity, pregnancy, national origin, age, disability, genetic information, military service, protected veteran status, or any other consideration protected by federal, state or local laws.** **If you are an individual with a disability and need assistance submitting an application or would like to request an accommodation, please email us** **at assistance@vistraenergy.com to** **make a request.** Vistra (NYSE: VST) is a leading Fortune 500 integrated retail electricity and power generation company based in Irving, Texas, that provides essential power resources to customers, businesses, and communities from California to Maine. Vistra is the largest competitive power generator in the U.S., with a capacity of approximately 41,000 megawatts, or enough to power 20 million homes, operating in all of the major competitive wholesale markets in the country. Vistra is a leader in the energy transformation and expansion with an unyielding focus on reliability, affordability, and sustainability, powered by a diverse portfolio that includes natural gas, nuclear, coal, solar, and battery energy storage facilities. The company continues to grow its zero-carbon resources, operating the second-largest fleet of competitive nuclear power plants in the country, substantial battery energy storage capacity, and a growing number of solar facilities. Vistra is one of the largest competitive electricity providers in the country and takes an innovative, customer-centric approach to retail, offering solutions to meet customers’ needs, including more than 50 renewable energy plans. Through its family of retail brands, Vistra serves approximately 5 million residential, commercial, and industrial retail customers. As a leader in the responsible transformation of the country’s energy supply, Vistra has made significant progress towards its 2030 and 2050 targets. The company has committed to a 60% reduction of Scope 1 and 2 greenhouse gas emissions by 2030, as compared to our 2010 baseline, and net-zero carbon emissions by 2050, assuming necessary technological advancements and public policy incentives are achieved. Learn more about our environmental, social, and governance efforts and read the company’s sustainability report at https://vistracorp.com/sustainability/ . Vistra’s hardworking team is committed to its purpose, “lighting up lives, powering a better way forward” and is guided by four core principles: we do business the right way, we work as a team, we compete to win, and we care about our stakeholders, including our customers, our communities where we work and live, our employees, and our investors. Learn more about how Vistra is powering a better way forward at vistracorp.com (https://c212.net/c/link/?t=0&l=en&o=3967404-1&h=3533293724&u=https%3A%2F%2Fwww.vistracorp.com%2F&a=https%3A%2F%2Fwww.vistracorp.com) . Come join us and be part of something special! Click here to learn more about Vistra. _It is the policy of the Company to comply with all employment laws and to afford equal employment opportunity to individuals in all aspects of employment, including in selection for job opportunities, without regard to race, color, religion, sex, sexual orientation, gender identity, pregnancy, national origin, age, disability, genetic information, military service, protected veteran status, or any other consideration protected by federal, state or local laws._ If you are an individual with a disability and need assistance submitting an application or would like to request an accommodation, please email us at assistance@vistraenergy.com to make a request.