Warszawa, PL, POL
1 day ago
Brand Manager
Job scope: + Monitor market dynamics and insights + Co-prepare local marketing strategy and execution plans for dedicated portfolio incl. market, brand shares and financial forecast + Implement agreed strategy, recommend the changes if needed + In cooperation with other team members – propose and develop activities, communication and materials to have strong brand plans in place with the objective of driving brand penetration + Own and manage marketing budget, recommend changes if required + Contribute to global innovation strategy deployment - evaluate market potential, prepare local strategies and business cases for future launches of new product categories + Review global initiatives and materials for their potential in local market Candidate profile: + Education: master degree in economics or marketing or social science or life science + Experience in brand marketing in FMCG or Consumer Healthcare (OTC, Vitamins and Minerals, Dermocosmetics or other) - both in strategy preparation, new product launches as well as activation of current portfolio + Consumer oriented thinking and ability to translate it into market activation + Data orientation and familiarity with data analysis + Open-minded and willing to learn + Initiative and can-do mindset + Collaborative attitude and interpersonal skills + Competency of dealing with ambiguity/changing environment + Good knowledge of English language + Working knowledge of MS Office (Powerpoint, Excel) + Nice to have: - experience in working with Healthcare Professionals/Pharmacist Channels/Specialist channel where sales person reco is one of brand choice driver - experience in working in international organization What we offer: + Work with values – improving the quality of life of consumers + Exciting assignments in a growing category + Opportunity to work with high quality global brand that is now expanded in Europe + Multicultural environment of international company + High level of empowerment and space for initiative + Supportive and cooperative team + Numerous development paths within the organization + Wide package of internal trainings and benefits
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