24F The Globe Tower, Philippines
122 days ago
Brand Strategy and Communications Manager

At Globe, our goal is to create a wonderful world for our people, business, and nation. By uniting people of passion who believe they can make a difference, we are confident that we can achieve this goal.

Job Description Develop and execute marketing campaigns to drive research usage and customer engagement. Work closely with the Marketing Director to develop engage marketing programs to drive retention and customer growth such as new customer onboarding program, client at risk program, referral program. Deliver marketing activities to assist sales and product teams on meeting revenue targets. Collaborate with internal teams to ensure the marketing objectives are aligned with the other departments goals. Partner with the marketing director to develop and monitor metrics and dashboards to understand industry trends and practices. Identify trends and insights from existing database to drive engage campaigns. Measure and report performance of all marketing activities: analyze campaign performance through thoughtful and insightful reporting. Develop KPI framework and benchmarks to measure success of campaigns so to ensure continuous improvement.

Develop and execute marketing campaigns to drive research usage and customer engagement.  Work closely with the Marketing Director to develop engage marketing programs to drive retention and customer growth such as new customer onboarding program, client at risk program, referral program.  Deliver marketing activities to assist sales and product teams on meeting revenue targets.  Collaborate with internal teams to ensure the marketing objectives are aligned with the other departments goals.  Partner with the marketing director to develop and monitor metrics and dashboards to understand industry trends and practices.  Identify trends and insights from existing database to drive engage campaigns.  Measure and report performance of all marketing activities: analyze campaign performance through thoughtful and insightful reporting.  Develop KPI framework and benchmarks to measure success of campaigns so to ensure continuous improvement.

Make Your Passion Part of Your Profession. Attracting the best and brightest Talents is pivotal to our success. If you are ready to share our purpose of Creating a Globe of Good, explore opportunities with us.

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