Join our Experiences team supporting Bronco Off-Roadeo and other off-road event initiatives. You will support the Bronco Marketing Strategy Manager in overseeing all aspects of the Bronco Off-Roadeo and relevant experiences, ensuring they align with Ford’s brand values and strategic goals. As the Bronco Off-Roadeo Specialist, you will assist in managing program operations, coordinating with various stakeholders, and continuously enhancing the customer experience.
You'll have..
• Bachelor’s Degree in Business, Marketing, or a related field.
• 3+ years of relevant experience in event management, customer experience, marketing, or a related field
Even better, you may have…
• Strong problem-solving, project management, and analytical skills.
• Excellent communication and relationship-building skills.
• Ability to work in a fast-paced environment with evolving products.
• Passion for the Bronco brand and outdoor adventures.
• Experience in off-road or motorsport event management.
You may not check every box, or your experience may look a little different from what we've outlined, but if you think you can bring value to Ford Motor Company, we encourage you to apply!
As an established global company, we offer the benefit of choice. You can choose what your Ford future will look like: will your story span the globe, or keep you close to home? Will your career be a deep dive into what you love, or a series of new teams and new skills? Will you be a leader, a changemaker, a technical expert, a culture builder…or all of the above? No matter what you choose, we offer a work life that works for you, including: • Immediate medical, dental, vision and prescription drug coverage • Flexible family care days, paid parental leave, new parent ramp-up programs, subsidized back-up child care and more • Family building benefits including adoption and surrogacy expense reimbursement, fertility treatments, and more • Vehicle discount program for employees and family members and management leases • Tuition assistance • Established and active employee resource groups • Paid time off for individual and team community service • A generous schedule of paid holidays, including the week between Christmas and New Year’s Day • Paid time off and the option to purchase additional vacation time.
For more information on salary and benefits, click here: https://fordcareers.co/GSRnon-HTHD
This position is a range of salary grades 6-8 .
Visa sponsorship is not available for this position.
Onsite work of up to three days per week may be required for candidates within commuting distance of a Ford hub location. #LI-Hybrid LI-GM1
What you'll do …
• Assist in the planning, execution, and continuous improvement of Bronco Off-Roadeo and other related experiences.
• Support the development and implementation of strategies to grow and enhance Bronco Off-Roadeo programming, attracting new customers and strengthening the Ford brand.
• Collaborate with cross-functional teams (Marketing, Sales, Brand) to ensure program success and consistency in approach, implementation, and customer experience.
• Ensure a consistent customer and brand experience across all off-roading events.
• Assist in managing vendor relationships and overseeing the selection of high-quality partners to support the program.
• Utilize customer feedback and desirability research to inform and refine experience offerings.
• Prepare and present program initiatives and updates to key company stakeholders.
• Ensure compliance with all safety and regulatory requirements.