Business Analyst, Analytics - (4-5 years) - Gurgaon
Citigroup
**What do we do?**
+ The TTS Analytics team provides analytical insights to the Product, Pricing, Client Experience and Sales functions within the global Treasury & Trade Services business. The team works on business problems focused on driving acquisitions, cross-sell, revenue growth & improvements in client experience.
+ The team extracts relevant insights, identifies business opportunities, converts business problems into analytical frameworks, uses big data tools and machine learning algorithms to build predictive models & other solutions, and designs go-to-market strategies for a huge variety of business problems.
ROLE DESCRIPTION
+ The role will be Spec Analytics Analyst 2 (C10) in the TTS Analytics team
+ The role will involve working on multiple analyses through the year on business problems across the client life cycle – acquisition, engagement, client experience and retention – for the TTS business
+ This will involve leveraging multiple analytical approaches, tools and techniques, working on multiple data sources (client profile & engagement data, transactions & revenue data, digital data, unstructured data like call transcripts etc.) to provide data driven insights to business and functional stakeholders
QUALIFICATIONS
**Experience:**
+ Bachelor’s Degree with 3+ years of experience in data analytics, or Master’s Degree with 2+ years of experience in data analytics, or PhD.
+ Must have:
+ Marketing analytics experience
+ Experience across different analytical methods like hypothesis testing, segmentation, time series forecasting, test vs. control comparison etc.
+ Predictive modeling using Machine Learning
+ Experience with unstructured data analysis, e.g. call transcripts, using Natural language Processing (NLP)/ Text Mining
+ Good to have:
+ Experience in financial services
+ Digital Marketing and/or Digital Experience domain knowledge
**Skills:**
**Analytical Skills:**
+ Proficient in formulating analytical methodology, identifying trends and patterns with data
+ Has the ability to work hands-on to retrieve and manipulate data from big data environments
**Tools and Platforms:**
+ Proficient in Python/R, SQL
+ Experience in Hive
+ Proficient in MS Excel, PowerPoint
+ Good to have:
+ Experience with PySpark
+ Experience with Tableau
**Soft Skills:**
+ Strong analytical and problem-solving skills
+ Excellent communication and interpersonal skills
+ Be organized, detail oriented, and adaptive to matrix work environment
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**Job Family Group:**
Decision Management
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**Job Family:**
Business Analysis
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**Time Type:**
Full time
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