Business Channel Editor
Inquirer Interactive Inc.
Responsible for the growth of the channel, including improving channel traffic, pageviews and engagements.
Responsible for content planning and coverage of business events. When necessary, attends together with the Sales and Marketing team, key client meetings and events particularly from key industries such as real estate/property, automotive, financial services, Fmcg, Qsr, pharma, etc. as part of the brand's pitch and relationship building.
Develops the Property section/page as a useful and relevant source of content for property buyers and as a viable section for property advertisers.
Monitors wire stories, including those from Asian News Network, social media, and other possible sources of business stories and features for the channel.
Updates the channel regularly and ensures that the stories and features posted comply with required Seo standards and practices so that these articles land in top search results and command a lead in search market share. These include headlines, focus keywords, alt text for images, related links, meta description, and proper use of tags.
Collaborates with the video, design and social media teams with regard to visual storytelling, amplification and discovery of channel content.
Uses data analytics in the production of news stories and trending topics/keywords that address market gaps and drive more traffic to the site.
Coordinates with IT department to ensure that all channel links are functioning.
Observes the Journalist’s Code of Ethics as well as approved social media policies and guidelines that may be drawn up and adopted by Inquirer . net.
Does the yearly performance evaluation of his direct reports and endorses the evaluation rating for approval of the Managing Editor.
Participates in the daily story conferences, editors’ meetings, and annual planning, and also in Management meetings when the attendance is required.
Acts as gatekeeper to protect Inquirer . net from business leakages working hand in hand with the Sales and Marketing team.
Performs other related tasks that may be assigned by the Managing Editor and/or Editor in Chief from time to time.
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