At Dow, we believe in putting people first and we’re passionate about delivering integrity, respect and safety to our customers, our employees and the planet.  

 

Our people are at the heart of our solutions. They reflect the communities we live in and the world where we do business. Their diversity is our strength. We’re a community of relentless problem solvers that offers the daily opportunity to contribute with your perspective, transform industries and shape the future. Our purpose is simple - to deliver a sustainable future for the world through science and collaboration. If you’re looking for a challenge and meaningful role, you’re in the right place. 

Dow has a great opportunity as Business Communications Specialist based in São Paulo (BRA).

In a fast-changing external scenario, it is essential to be connected to the latest trends for customer engagement, leads generation and nurturing and how to connect online and offline activations to provide a great customer experience, bring new business opportunities and reinforce our positioning in the value chain.

This position will work within Dow Packaging and Specialty Plastics business around Latin America, driving our digital strategy, marketing communications for our segments and internal communications activities.

The selected candidate will lead our digital content strategy, develop and implement marketing communications strategies and campaigns for customers and other relevant stakeholders, position and promote Dow products and services by creating unique product/brand positioning activations and through trade media relations, advertising, customer communications and events, and digital and social media. They will also lead internal communications activities targeting the business unit team in the region.

This position works very closely with marketing in order to transform the marketing plans into key strategic initiatives that grow the business. With a customer-centric mindset and an outside-in perspective, this position is key to bringing an innovative approach to the way we interact with the value chain. It interacts with the business leadership as well as the Public Affairs team, connecting the business needs with the broad corporate positioning strategy, granting alignment and effectiveness.

The specialist will work in a team that values different ideas and points of view and respects people’s opinion. There is room to propose and implement cross-segment and cross-business projects, collaborate with global peers and bring your fresh perspective into the group.  

Responsibilities / Duties

Collaborate with digital and marketing teams to create and deploy digital marketing strategy, including updates to market websites, email campaigns, and social media content.

Collaborates with marketing to develop and implement integrated marketing communication strategies and projects with minimal supervision.

Participates in events management and trade shows along with other marketing communication related events such as new product launches, seminars, gallery walks, conferences, corporate social responsibility, community relations, etc. 

Leads quarterly internal webcast content strategy in partnership with business leadership.

Manages product advertising and promotion in media suitable platforms.

Develops creative as well as media planning/buying, and editorial pitches.

Manages agencies (digital, creative, public relations, etc.)

Collaborates with Public Affairs and Marketing colleagues across the globe to leverage best practices and lead marketing communications plans.

Qualifications:

A minimum of a bachelor’s degree in marketing, communications, journalism, public relations, or related fields.

3 to 5 years of relevant experience (i.e., Marketing Communications, Business Communications, Corporate Communications etc.)

Languages:

 Intermediate English and fluent Portuguese (both spoken and written) is a must.

Your preferred qualifications include:

Deep understanding of strategic communications, content marketing and media engagement.

Robust knowledge of emerging digital trends, tools, analytics and measurement (ROI).

Experience in a B2B company.

Advanced Spanish is a differentiator.

Your Skills:

Communications expertise: knowledge of communications principles; clear understanding of digital communications, marketing communications and content marketing.

Writing skills & storytelling: good writing and editing skills; ability to transcend informational writing style to the appropriate audience; communications and message delivery skills.

Interpersonal skills & influential leadership: excellent interpersonal and networking skills; ability to positively contribute to a team-building and collaborative work environment.

Project management & organizational skills: solid stakeholder communication; ability to prioritize and escalate among volume of demands; ability to perform well under pressure and within budget.

Strategy development & execution: business acumen; understanding business or marketing strategy; ability to translate business/marketing strategy into communications

IMPORTANT:

Dow is committed to a workplace strategy that allows and enables flexibility, based on business requirements and individual needs. That's why we implemented Design Your Day, which allows us to offer more flexibility to employees, increasing their ability to perform and be their best every day. Learn more about Design Your Day when you start career conversations with us.

Without prejudice to further details about the Design You Day, we clarify that the position offered is a position with a flexible location, that is the activities carried out and the Dow location where it performs are interdependent. When applying, be aware that your work arrangement will be adjusted with the leadership and formalized at the time of placement, in case of approval for this position.

Benefits – What Dow offers you 

We invest in you. 
 

Dow invests in total rewards programs to help you manage all aspects of you: your pay, your health, your life, your future, and your career. You bring your background, talent, and perspective to work every day. Dow rewards that commitment by investing in your total wellbeing.  

Here are just a few highlights of what you would be offered as a Dow employee: 

Equitable and market-competitive base pay and bonus opportunity across our global markets, along with locally relevant incentives. Benefits and programs to support your physical, mental, financial, and social well-being, to help you get the care you need...when you need it. Competitive retirement program that may include company-provided benefits, savings opportunities, financial planning, and educational resources to help you achieve your long term financial-goals. Employee stock purchase programs (availability varies depending on location).Student Debt Retirement Savings Match Program (U.S. only).Dow will take the value of monthly student debt payments and apply them as if they are contributions to the Employees’ Savings Plan (401(k)), helping employees reach the Company match.Robust medical and life insurance packages that offer a variety of coverage options to meet your individual needs. Travel insurance is also available in certain countries/locations.Opportunities to learn and grow through training and mentoring, work experiences, community involvement and team building. Workplace culture empowering role-based flexibility to maximize personal productivity and balance personal needs. Competitive yearly vacation allowance.Paid time off for new parents (birthing and non-birthing, including adoptive and foster parents).  Paid time off to care for family members who are sick or injured.  Paid time off to support volunteering and Employee Resource Group’s (ERG) participation. Wellbeing Portal for all Dow employees, our one-stop shop to promote wellbeing, empowering employees to take ownership of their entire wellbeing journey.On-site fitness facilities to help stay healthy and active (availability varies depending on location).Employee discounts for online shopping, cinema tickets, gym memberships and more.Additionally, some of our locations might offer:Transportation allowance (availability varies depending on location)Meal subsidiaries/vouchers (availability varies depending on location)Carbon-neutral transportation incentives e.g. bike to work (availability varies depending on location)

Join our team, we can make a difference together.

About Dow

Dow (NYSE: DOW) is one of the world’s leading materials science companies, serving customers in high-growth markets such as packaging, infrastructure, mobility and consumer applications. Our global breadth, asset integration and scale, focused innovation, leading business positions and commitment to sustainability enable us to achieve profitable growth and help deliver a sustainable future. We operate manufacturing sites in 31 countries and employ approximately 35,900 people. Dow delivered sales of approximately $45 billion in 2023. References to Dow or the Company mean Dow Inc. and its subsidiaries. ​​​​Learn more about us and our ambition to be the most innovative, customer-centric, inclusive and sustainable materials science company in the world by visiting www.dow.com.

As part of our dedication to the diversity of our workforce, Dow is committed to equal opportunities in employment.  We encourage every employee to bring their whole self to work each day to not only deliver more value, but also have a more fulfilling career. Further information regarding Dow's equal opportunities is available on www.dow.com.