Are you an experienced (medior) CRM Campaign Manager with an affinity for technology and marketing automation? Then we would like to talk to you!

As a CRM Campaign Manager, you'll work on omni-channel campaigns with platforms like Selligent, Adobe, and Salesforce. You are flexible, dedicated and form the link between our customers and Merkle.

We like to talk to candidates who have a strong affinity with the optimal use of owned marketing channels. You fit in well with Merkle and this position if you have a lot of energy, can work in a structured way, and have strong analytical skills. You are an ambitious marketer with proven success in advising and optimizing marketing campaigns. 
 

You are an experienced campaign manager who gets excited about improving campaign performance and optimizing processes by seeking interaction with our clients. You will work from a creative working environment in the heart of Rotterdam. It goes without saying that you have a customer-oriented and service-oriented attitude. You are accurate, with a healthy dose of humor who likes to communicate and collaborate effectively.
 

Your responsibilities

• Implementation, execution and optimization of owned marketing campaigns.

• Building new campaigns and journeys, optimizing existing flows.

• Continuously looking for improvements with analytical skills and creativity.

• Fact-based marketing: making it measurable, analysing and steering on KPIs.

• Improving KPIs with a helicopter view.

Requirements

• HBO/WO diploma.

• At least 3 years of experience as a CRM marketer or campaign manager, agency experience is an advantage.

• Good organizational skills.

• Experience in measuring and analyzing campaign results.

• Knowledge of marketing automation platforms is an advantage.

• Strong analytical skills and communication skills.

•Sense.

• Excellent command of Dutch and English.

Your challenges

• Advising and following up on marketing campaigns.

• Analyzing and measuring campaign results and reporting them back to a broad stakeholder field.

• Propose and implement relevant test plans.

• Challenge customer on campaign content.

• Monitoring process and quality within complex campaign processes.

• Coaching role within the team.

What we offer? Quite a lot, here are some highlights: 

An international work environment. Brain-picking colleagues from over the globe; A challenging position at a successful company in a growing market; Enough time for other fun things at work. Table football, table tennis, (thematic) get-togethers, parties, camping with all colleagues, and a lot more; 3 extra days off (yes, at Merkle we take your well-being very seriously) - next to 25 annual holiday days off there are 3 Well-being Days; 2 Social Impact Days - you can volunteer for the cause of your choice; Extensive learning and development possibilities - wide range of in person and online training courses; A hybrid work model, we work 2-3 days at the office, other days at home; And, of course, a good salary and excellent fringe benefits.  
 

Where will you work? 
 At our office you’ll find a group of professionals with different backgrounds and specializations. Pro’s that love to look further than their own niche and are keen to make the impossible possible. If you’d ask us we also think the parties, room for initiative and good vibes are what makes Merkle great. We don’t like shady stuff, but we do like a good atmosphere.Ample opportunity for other fun things to do besides work, such as Well being days, Friday afternoon drinks, Merkle/Dentsu parties 

Diversity and Inclusion At dentsu we believe in the power of diversity. We welcome all applications regardless of age, disability, gender reassignment, marital or civil partner status, pregnancy or maternity, race, color, nationality, ethnic or national origin, religion or belief, sex, or sexual orientation. 

About merkle: 
Merkle, a dentsu company, powers the experience economy. For over 35 years, Merkle has placed people at the heart of its digital business transformation approach. As the only integrated experience consultancy with a heritage in data science and business performance, Merkle delivers holistic, end-to-end experiences that drive growth, engagement, and loyalty. Recognized as a "Leader" by top industry analysts in categories such as digital transformation, commerce, experience design, engineering, technology integration, digital marketing, data science, CRM, loyalty, and customer data management, Merkle operates in 30+ countries with over 16,000 employees. In the Netherlands, more than 150 Merkle employees work with clients like ASML, Albert Heijn, HEMA, Carglass, and Signify. Merkle Netherlands is a strategic partner of Google, Adobe, Salesforce, and Selligent. For more information, visit www.merkle.com. 

Contact:  
​We look forward to receiving your application for any questions, please contact the TA in charge of this role: Thomas Holley, Talent Acquisition Partner, EMEA, NE by email at: Thomas.holley@dentsu.com. #LI-MERKLE #LI-Onsite #LI-TH2