Dentsply Sirona is the world’s largest manufacturer of professional dental products and technologies, with a 130-year history of innovation and service to the dental industry and patients worldwide. Dentsply Sirona develops, manufactures, and markets a comprehensive solutions offering including dental and oral health products as well as other consumable medical devices under a strong portfolio of world class brands. Dentsply Sirona’s products provide innovative, high-quality and effective solutions to advance patient care and deliver better and safer dentistry. Dentsply Sirona’s global headquarters is located in Charlotte, North Carolina. The company’s shares are listed in the United States on NASDAQ under the symbol XRAY.
Bringing out the best in people
As advanced as dentistry is today, we are dedicated to making it even better. Our people have a passion for innovation and are committed to applying it to improve dental care. We live and breathe high performance, working as one global team, bringing out the best in each other for the benefit of dental patients, and the professionals who serve them. If you want to grow and develop as a part of a team that is shaping an industry, then we’re looking for the best to join us.
Working at Dentsply Sirona you are able to:
Develop faster - with our commitment to the best professional development.
Perform better - as part of a high-performance, empowering culture.
Shape an industry - with a market leader that continues to drive innovation.
Make a difference -by helping improve oral health worldwide.
As the Commercial Marketing Manager for Dentsply Sirona Implants in North America, you will be responsible for developing and implementing strategic marketing initiatives to promote our products and strengthen our brand presence in the region. You will work closely with cross-functional teams to drive product launches, marketing campaigns, and educational programs. The ideal candidate will have a strong background in marketing within the dental industry, with a focus on implants and laboratory solutions.
1. Strategic Planning: Develop and execute comprehensive marketing strategies and plans to promote Dentsply Sirona implants and dental laboratory products in North America, in alignment with overall business objectives.
2. Brand Development: Define and maintain the brand identity for Dentsply Sirona implants and laboratory solutions, ensuring consistency across all marketing channels and materials.
3. Product Launches: Lead the successful launch of new products, including developing launch plans, coordinating cross-functional teams, and executing marketing campaigns to drive awareness and adoption.
4. Market Research: Conduct market research to identify customer needs, market trends, and competitive landscape, and use insights to inform marketing strategies and product development.
5. Campaign Management: Manage marketing campaigns across multiple channels, including digital, print, and events, to drive engagement, generate leads, and support sales efforts.
6. Collaboration: Work closely with sales, product development, and key opinion leaders to gather insights, gather feedback, and develop marketing strategies that resonate with customers and drive sales.
7. Budget Management: Manage the marketing budget for Dentsply Sirona implants and laboratory products, ensuring resources are allocated effectively to maximize ROI.
8. Analytics and Reporting: Monitor and analyze key performance metrics to evaluate the effectiveness of marketing initiatives, and use insights to optimize future campaigns and strategies.
9. Training and Education: Develop educational materials and training programs for sales teams, dental professionals, and customers to increase product knowledge and drive sales.
• Proactively and effectively engages and communicates with colleagues, internal and external stakeholders, building strong relationships.
• High level of transparency and accountability.
• Strong innovation and commercial orientation.
Education: Bachelor’s degree in Marketing, Business, or related field; MBA preferred.
Years and Type of Experience:
Minimum of 5 years of experience in marketing Proven track record of success in developing and executing marketing strategies, preferably in dental implants or related medical devices. Strong understanding of the dental market landscape, including key competitors, trends, and customer needs. Experience in the dental/pharmaceutical/medical device industry would be advantageous. Demonstrated success in the positioning of a new brand and new products within an established market. Experience and comfort working in a fast paced environment and delivering results with efficient use of resources. Experience working with external suppliers, e.g., advertising, research and agencies. Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams. Analytical mindset with the ability to translate data into actionable insights. Results-oriented with a focus on driving revenue growth and achieving business objectives.
Key Required Knowledge, Qualifications and Capabilities:
Sales/Marketing Knowledge of principles and methods involved in marketing, promoting and selling products or services. Creative skills for printed materials, advertising and presentations. Knowledge of multi-media production, communication and promotion techniques and methods. Project Management Develops project plans; coordinates projects; communicates changes and progress; completes projects on time and budget; manages project team activities Leadership Exhibits confidence in self and others; inspires and motivates others to perform well; effectively influences actions and opinions of others; accepts feedback from others; gives appropriate recognition to others. Ability to build strategic relationships with customers and salesforce. Business Acumen Understands business implications of decisions; displays orientation to profitability; demonstrates knowledge of market and competition; aligns work with strategic goals.
Dentsply Sirona is an Equal Opportunity/ Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, sexual orientation, disability, or protected Veteran status. We appreciate your interest in Dentsply Sirona.
If you need assistance with completing the online application due to a disability, please send an accommodation request to careers@dentsplysirona.com. Please be sure to include “Accommodation Request” in the subject.
For California Residents:
We may collect the following categories of personal information in connection with the submission of your resume or application materials to us for employment, and if hired, your employment with us: identifiers (e.g., name, address, email address, birthdate); personal records (e.g., telephone number, signature, education information, criminal background information, passport number and visa information); consumer characteristics (e.g., sex, marital status, veteran status, race, disability, sexual orientation); professional or employment information (e.g., resume, cover letter, employment history, background check forms, references, certifications, transcripts and languages spoken); and inferences from personal information collected (e.g., a profile reflecting abilities and aptitudes).
The above categories of personal information are collected for the following business purposes: performing recruitment and hiring services; processing interactions and transactions (e.g., to comply with federal and state laws requiring us to maintain certain records, managing the workforce); and security (e.g., detecting security incidents, protecting against fraudulent or illegal activity).
For additional details and questions, contact us at careers@dentsplysirona.com