Blacksburg, Virginia
28 days ago
Communications Manager

Reporting to the Associate Director for Outreach and Industry Engagement in the Myers-Lawson School of Construction (MLSoC) and the Director of Marketing and Communications for the College of Engineering, the Communications Manager will plan, execute, and evaluate a comprehensive communications strategy for the school that aligns with the broader advancement (development, alumni relations, communications) and recruitment goals of the college and university. The Communications Manager will develop an annual communications strategy in support of the MLSoC Strategic Plan in consultation with the two supervisors and will be evaluated against the success of that plan.

The Communications Manager must have a strong background in writing and editing as well as demonstrated experience in several of the following communications functions: writing for a variety of platforms and occasions, social media content development and management, website development and maintenance, videography and photography, enrollment marketing, media relations, and graphic design. The manager should also be able to navigate multiple competing priorities in a dynamic environment. This individual is a member of the college’s communications team and the school’s management team

Specific work responsibilities may include, but are not limited to: producing newsletters, email communications, and stories that highlight MLSoC activities; supporting student and faculty recruitment activities; managing school social media accounts, websites, and other digital and print forms of communication; developing and coordinating the creation of visual assets through photography and videography; creating and distributing flyers for MLSoC seminars, meetings, programs, and events; supporting events sponsored by the school. This position may be tasked with maintaining an inventory of school-branded items for internal and external use and with other duties as the school’s needs dictate.

Working within the advancement model, this individual’s efforts must be strategically aligned to support the goals and priorities of MLSoC, the college, and the broader university. The Communications Manager must follow established brand guidelines, university policies and procedures, and accessibility standards

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