Take a leap and join our team!

At Gesa, we believe in the power of our people. Coming from all walks of life, our team members’ individual stories and unique experiences are our most valuable asset. But it’s how we come together, igniting our collective compassion and commitment to empowering our communities, that makes us succeed. Because we know we go further when we go together.

Here you can join a team who is passionate about serving others, has a desire to do good, and shares a deep love of people. You can engage in meaningful work that impacts your community. You can challenge yourself and grow in your career. And, you can rest assured that your wellbeing and prosperity are our priority.

Get to know us:  About - Gesa Credit Union

 

Role Summary:

Under the direction of the Community Relations Assistant Manager/Team Leader, the Community Relations Specialist I will project a favorable image of the credit union to its external and internal audience and encourage growth of the credit union through the development and cultivation of community partnerships. Assist in the growth of niche marketing projects including the credit union’s community giving programs, high school credit unions, and affinity debit card programs. Coordinate external public relations activities for the credit union.

 

What You Will Be Doing: Develop and maintain positive relationships with community partners and non-profits, leveraging relationships to provide business lead referrals for retail sales, investment services, mortgage lending, commercial services, and commercial lending. Community Relations Specialist I is responsible for overseeing a minimum of four markets, based on complexity and demand. Identify community development and giving opportunities, evaluate impact and make recommendations to Community Relations Manager/Team Leader. Attend and represent the credit union at business development events including those held by Chambers of Commerce, trade organizations, economic development organizations, school districts, and other community partners as appropriate. With supervision, coordinate the creation, planning, implementation, and production of external events within established guidelines, including project timelines, tracking, vendor relationships, budgets, event logistics, and volunteer management. Develop and maintain relationships with internal stakeholders to effectively support and execute Community Relations and Marketing Outreach initiatives and campaigns with the goal of providing business lead referrals for retail sales, investment services, mortgage lending, commercial services, and commercial lending. Develop comprehensive Community Relations Outreach plans and provide recommendations to the annual Outreach calendar with approval from the Community Relations Manager/Team Leader with the goal of increasing participation and awareness of outreach programs, charitable giving efforts, general credit union products and services, and lead referrals. Oversee with supervision Community Relations Outreach events and campaigns to ensure they are within scope, schedule, and budget. Produce and maintain reporting and statistics to reflect partnership effectiveness and report to Community Relations Manager/Team Leader and/or internal stakeholders or external partners. Respond to community giving and sponsorship requests by evaluating for appropriateness and adherence to credit union giving requirements, per the direction of the Community Relations Manager/Team Leader. Develop and maintain relationships with community partners and non-profits. Leverage relationships to provide business lead referrals for retail sales, investment services, mortgage lending, commercial services, and commercial lending. Support the Community Relations Manager/Team Leader to develop, implement, and manage various internal activities and communications to increase team member participation in community giving activities, business development, and networking opportunities. Promote the credit union difference as a not-for-profit financial cooperative in all work with the community and internally with credit union team members. Assist with the growth, planning, and development of actionable plans for expanding the credit union’s outreach into identified markets. Track and measure the ROI of Community Relations/Marketing Outreach external events and campaigns, using data and research to analyze performance to determine if goals are achieved. Use data to drive demand, adoption, and make recommendations to the Community Relations Manager/Team Leader. Ensure credit union brand and messaging is within approved standards and is consistent throughout all community and outreach events. Responsible for ideation and creation of compelling and engaging content including website copy, digital posts, social media content, and product/service descriptions as approved by the Community Relations Manager/Team Leader. Add value by actively engaging members and maintaining a cohesive brand voice. Coordinate internal communication with necessary resources to ensure team members are aware of community relations, outreach, partner activities, events, and campaigns with approval from the Community Relations Manager/Team Leader. Display leadership values which include mutual respect, trust and dignity, acting in the best interest of the credit union. Lead by example by displaying solid ethics and integrity at all times. Perform duties in a safe and sound manner. Consistently display successful communication and listening skills with team members, community partners, members, supervisor, vendors, and leadership. Consistently display respect for all areas of diversity, equity, and inclusion. Maintain a general knowledge of credit union products and services. Attend credit union training sessions, conferences, or seminars as approved by supervisor. Maintain all sensitive data with the highest standard of confidentiality and professionalism. Control risk in all areas of assigned responsibility through awareness of policies and regulations while operating in a safe and sound manner. Perform administrative functions associated with areas of responsibilities and duties. Manage, direct, and complete special projects as directed by the Community Relations Manager/Team Leader.

 

About You: Ability to effectively and professionally communicate ideas and information, both orally and in writing.  Excellent interpersonal, listening, and customer service skills. Able to initiate and manage workflows, establish strong relationships with a diverse group of partners, and negotiate with vendors and stakeholders on projects to be completed. Strong self-starter and organizational skills with the ability to build/set schedules, create and manage budgets, create and suggest marketing plans, and adhere to deadlines. Ability to work cohesively and successfully in a team environment. Ability to perform administrative tasks using various computer applications, as required.