The Role\: Competitive Intelligence and Market Analyst

Location\: Bengaluru, India

Schneider Electric is the global specialist in energy management and automation. With revenues of ~€36 billion, our 150,000 employees serve customers in over 100 countries, helping them to manage their energy and process in ways that are safe, reliable, efficient, and sustainable. From the simplest of switches to complex operational systems, our technology, software, and services improve the way our customers manage and automate their operations. Our connected technologies reshape industries, transform cities, and enrich lives. At Schneider Electric, we call this Life Is On.

Position Summary\:

We are seeking a driven and strategic Competitive Intelligence and Market Analyst to lead comprehensive competitor analysis and deliver actionable market insights. You will be responsible for monitoring market dynamics, analyzing competition, empowering our commercial teams and supporting the leadership of the 3 Phase Data Center Systems line of business. Your strategic insights will be pivotal in driving executive decisions, product development, and sales enablement.

Key Responsibilities\:

Competition Analysis

§  Conduct in-depth analysis of competitors' products, technologies, and market positioning to identify strategic opportunities and threats.  

§  Develop and maintain comprehensive competitive intelligence reports and market assessments to guide executive decision-making.  

§  Track and report on competitor news, summarizing potential impacts on our product portfolio and recommend strategic responses.  

§  Monitor competitor marketing activities and campaigns, extracting insights that can inform our strategies.  

§  Lead competition and market analysis efforts for the 3-Phase Data Center System business, leveraging a strong technical background to understand product nuances and market fit.

Market Trends

§  Stay current with industry trends, evolving customer needs, and regulatory changes, and provide actionable insights for business growth and innovation.  

§  Collaborate with cross-functional teams to evaluate the market potential of new products and solutions and contribute to strategic product development.  

§  Use data analytics and market research to identify emerging market opportunities and potential risks, shaping proactive business strategies.

R&D Collaboration

§  Work with regional R&D teams to collect, interpret and synthesize competitor product analyses, identifying key differentiators.

Sales Enablement

§  Develop and deliver effective sales enablement resources, including ‘how-to-sell-against’ materials, battle cards, benchmarking reports, ID cards, heatmaps, and guidance on selling against competitor solutions.  

§  Develop training materials to be shared with internal teams to educate broader organization about our portfolio.

§  Foster a collaborative global environment, sharing competitive insights across teams and providing training and support to enhance sales performance and customer engagement.  

§  Act as a subject matter expert on market and competitive dynamics, helping sales teams position our products effectively.