Job Title: Consumer and Business Insight Manager

City, Country: Shanghai, China

Hybrid/Remote/On Site: Hybrid

 

The Consumer and Business Insight Manager is responsible for 1) setup data hub which be the fundamental system for consumer – customer – competitor. 2) providing ongoing assessment segment insight to drive business growth. 3) explore new growing opportunity for potential segment. 4) Being the data hub contact window for region and global project participation.

DEI Statement

At dsm-firmenich, being a force for good is not optional. Diversity, Equity & Inclusion is a shared responsibility woven into our daily work to not only benefit our People, Customers & Communities but also drive business value. Equal access to opportunities is a given, belonging is a shared feeling, authenticity is celebrated. 

 

Your key responsibilities

Setup systematically data mining centre (data hub) by provide consumer – customer – competitor data ecosystem mapping with product portfolio development. Meanwhile, take key responsibility to train related team (segment/product/sales) to learn/ understand/ utilize data hub. Keep optimization and polishing existing segment with valuable insight in a robust and effective way to both marketing & sales team with customer centricity to drive business growth.  Explore and identify potential segment growth opportunity by external trend with industrial watch and systematic segment analysis for high potential growing segment e.g. DS (Eye health, Health from Gut), ELN (HMO), Pharm (new channel), etc. Regular explore and indicate regional growth and marketing share mapping for subregions, channel and cross-segments by Newsletter monthly delivery. Deliver in-depth analysis and the modelling of the data into information and provides suggestion / direction to key stakeholder by collecting customer intelligence, competitor dynamic together with consumer trends. Ensure aggregation of business insights on regional level to make transparent to regional heads. Work as business partner to key stakeholder / key customer and contribute constructive ideas and advice for business plan / marketing strategy suggestion; also proactively close- work with cross function team in order to deeply understand business issues and/or provide corresponding advice for solution. As key contact window of China “data hub” role, participate and lead global relevant project / tool roll-out in local marketing if any.

 

We bring

A dynamic team of expert communicators with a drive put dsm-firmenich internally and externally on the map and elevate the reputation.An opportunity to tell a great and inspiring story of change, transformation and progress A flexible work environment that can provide growth and career opportunities An eagerness to be one team and learn from each other to bring progress to life and create a better future;A drive to live up to and role model our new values “shape the future”, “own the outcome”, “be a force for good” A culture that prioritizes safety and well-being, both physically and mentally

You bring

Industry and Market Knowledge: Comprehensive understanding of the industry and markets, nutritional industry is preferred.Minimum 10 years or working experience in the market research / analytics related. Regional view on respective industries, markets, consumer, customer, competitor. Individual capability for experience for system setup (data hub) is preferred. Excellent Communication and Presentation Skills: Must possess excellent communication and presentation abilities.Good command of both Chinese and English communication skills10+ year experience in B2B/B2C ingredients/product sales and marketing Passionate for nutritional segment as well as a strong focus and desire to grow this market

 

 

Equal opportunities commitment

dsm-firmenich is fully dedicated to inclusion because when people feel engaged and empowered, their creativity and innovation drives unprecedented progress. We aim to build a workplace where opportunity really is equal, so everyone can thrive. We do not discriminate: there’s a place for everyone at dsm-firmenich.

As a committed equal opportunity employer, we ensure our recruitment practices are inclusive and fair. We encourage  the recruitment of a diverse workforce, representative of the communities in which we work, by using inclusive language, diverse interview panels, diversified sourcing strategies. Selection is based on qualifications, competency, experience, performance history and fit with the team to advance fair and equitable opportunity.  

Employment decisions are based upon job-related reasons regardless of an applicant's race, color, ethnicity, national origin, religion, gender, gender identity or expression, sexual orientation, age, disability, backgrounds, genetic information, protected veteran status, or any other status protected by law. 

We are committed to providing reasonable support for disabled applicants in our recruiting process. Should you need assistance, and are comfortable to share this, please let us know.

 

About DSM-Firmenich

As innovators in nutrition, health, and beauty, dsm-firmenich reinvents, manufactures, and combines vital nutrients, flavors, and fragrances for the world’s growing population to thrive. With our comprehensive range of solutions, with natural and renewable ingredients and renowned science and technology capabilities, we work to create what is essential for life, desirable for consumers, and more sustainable for the planet. dsm-firmenich is a Swiss-Dutch company, listed on the Euronext Amsterdam, with operations in almost 60 countries and revenues of more than €12 billion. With a diverse, worldwide team of nearly 30,000 employees, we bring progress to life™ every day, everywhere, for billions of people.

 

Agency statement

Please note this is a direct search led by dsm-firmenich. We only accept applications from candidates, not from agencies nor subject to agency’s fees, percentages or similar.