Want to join the world's No. 2 in wines & spirits and work among convivial teams? Pernod Ricard is looking for a Consumer & Shopper Insights apprentice for 1 year starting in September 2025. You will be based at the Island, our office in central Paris (Saint Lazare Train Station, Paris 8).
Supported by the CEO, the Global Brands team is setting strategic direction for our portfolio and brand activation & positioning. Global Marketing function designs and monitors Group brands portfolio strategy based on robust insights, harnessed by Strategy & Insights Center of Excellence. S&I COE acts as Consumer Insight Expert for affiliates in terms of methodology, insights frameworks, agency rosters and project management. The Global Consumer Insight Vision: Lead human centric decisions that drive strategy and profitable growth; Energizing business imagination; Anticipating consumer needs in Moments.
Your key missions:
You will support the analysis related to MAESTRIA 2.0, a global effort for a key strategic priority at Pernod Ricard, anchoring consumer centricity in the group’s global portfolio strategy. From a Consumer Insights perspective, it combinesDemand sensing: understanding the strategic moments of conviviality in the markets & the key drivers of category choice. Support work for PR various global brands and marketsAnd may also include path to purchase: understanding the consumer journey and the influential touchpoints leading to alcohol consumption in the different momentsYou will support the external communication strategy of the Global Consumer Insights Team, showcasing the undisputed consumer centricity of Pernod Ricard, including leveraging insights factory platformYou will help with the democratization of Consumer & Shopper Insights within the group (which may include The Insights Factory, GWI, BevTracPlatforms etc.)You will prepare strategic presentations to be shared with management and other committees, at HQ or other affiliatesYou will regularly provide updates on projects to the consumer understanding and demand sensing teamIf you recognize yourself in the description below, don’t wait to apply!
You are curious about Consumer Insights, and Consumer-centric strategyYou have a first experience in Consumer Insights, Consulting, Strategy or MarketingYou have strong project management skillsYou have strong analytical skills, and comfortable with Excel toolsYou are tech savvy, able to adopt forward looking techniques in building digital and technology applications including AIYou have strong communication skills and very comfortable with Power Point presentationsYou are fluent in English and ideally in French but not compulsory (90% of the work in English)You study a Master’s degree from a Business SchoolYou will also benefit from these advantages:
Company mutual insuranceAccess to the work council benefits after 6 monthsPossibility to open a company savings plan with profit-sharingCompany restaurantUnlimited access to the Coursera training platform to enhance your experienceEmployee events (Masterclasses, conferences, etc.)All in a friendly, supportive environment that will help you to progress and build a solid professional network: 92.2% of our interns and alternates recommend us as an employer (Happy Trainees 2025)!
Pernod Ricard is committed to offering equal opportunities to all talents. Our recruitment methods focus on skills and competencies.
Job Posting End Date:
Target Hire Date:
2025-09-01Target End Date:
2026-08-31