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To make a difference with us, all you need to do is bring your human best.

 

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Learn more: jti.com

 

 

Department: Marketing

Location: Baku, Azerbaijan  

Reporting to: Consumer and Trade Engagement Manager, Azerbaijan

Role: Position is temporary in out-staff for a period of 11/11/2024 until 01/07/2025.

 

We are ready to look both to internal and external candidates.

In case of your interest, please apply until October 10, 2024.

 

 Consumer & Trade Engagement Specialist, Azerbaijan

 

What this position is about - Purpose:

 To drive the effective execution of consumer and trade engagement programs across multiple channels, ensuring alignment with brand strategies, maximizing consumer engagement and trade satisfaction, and enhancing the overall brand equity through seamless project management, cross-functional collaboration, and agency oversight. An employee on this position is fully responsible for the implementation and continuous improvement of the offline consumer activation programs and partially for trade activities aimed to communicate, interact with the target audience across trade channels to influence brand performance and consumer choice.

 

What will you do - Responsibilities:

- Ensure the implementation of the approved offline Consumer & Trade Activation programs across channels in accordance with the agreed project plan, including timely reporting and investment control;

- Support digital activation projects to activate consumers via B2C platform in collaboration with Digital Pillar;
- Plan and execute consumer engagement activities in HoReCa and events, ensuring premium consumer experiences that align with brand guidelines;
- Develop unique concepts, manage on-site logistics, maintain strong HoReCa partner relationships supporting;

- Track and report on activation KPIs (reach, engagement, and conversion) for continuous improvement;
- Ensure investment control including a proposal for special activations;

- Order and provide necessary incentives and materials for the programs;
- Manage agency relationships, provide clear project briefs, monitor performance, and implement training to enhance capabilities.
- Maintain quality documentation, ensure transparent reporting, and oversee finance and compliance for agency-led.

 

Who are we looking for - Requirements: 

University degree; Minimum 1 year of successful experience in Trade & Consumer Marketing or Previous sales & field experience as advantage; Knowledge of local language, English and Russian; Confident user of MS Office (Excel, Power Point, Outlook).

 

Are you ready to join us? Build your success story at JTI. Apply now!

Next Steps:

 

After applying, if selected, please anticipate the following within 1-3 weeks of the job posting closure: Phone screening with TA > Assessment tests > Interviews > Offer. Each step is eliminatory and may vary by role type.

 

At JTI, we strive to create a diverse and inclusive work environment. As an equal-opportunity employer, we welcome applicants from all backgrounds. We are committed to providing reasonable adjustments to applicants with special needs. If you require any accommodations, please let the Talent Advisor know during the selection process.