Job Purpose and Summary

The Content Creation & Production B2B specialist will manage the end-to-end process to produce and deliver best-in-class B2B focused content and formats to engage with relevant audiences to maximise Canon’s reach and presence across specific target industries and verticals.

What we give

With Canon, you'll get the support and encouragement you need to grow, from people who share your ambition. We'll invest in your professional development to help you learn and progress in your role with us. You'll find leaders who give you the freedom to explore new things and a team where knowledge is shared openly.

At Canon we have a clear vision: to be committed to creating a more inclusive and equitable culture where employees are valued and can thrive personally and professionally.

Canon also has a strong commitment to sustainability, encompassed by our Kyosei philosophy of living and working together for the common good, focused on reducing our environmental impact and creating opportunities to make positive social contribution.

Here are some of the benefits we offer at Canon to support our employee’s wellbeing: Salary: £36,850 - £43,353 dependent on experience plus a 10% annual bonus

Annual Bonus and annual pay reviewHybrid working - 3 days in the office and 2 days from home. Flexible core hours – starting anytime between 07:30am and 10am and finishing any time after 16:00, providing the standard 7.5 hours have been worked.Minimum of 25 days of personal holiday per year with up to 5 days of available holiday purchaseGenerous Pension SchemePrivate Healthcare and wider medical planUp to 38% Discount on Canon productsFlexible benefits policyFree parking on siteExcellent Subsidized restaurantHighly Subsidised Costa Coffee on siteMulti-Faith roomDiscounted rates at Nuffield Health GymPartnership with Mental Health First Aid UK with a network of mental health championsGreat transport links - Elizabeth Line and Stockley Park low-cost Shuttle BusLearning & Development Opportunities

 You will be part of an energetic and innovative environment with more than 50 different nationalities at our state-of-the-art EMEA HQ at Stockley Park, Uxbridge.

What we ask

Based on Industry knowledge and insight, commission and manage fast turnaround copy, photography and video asset requirements for owned channels and at live events including post-production across B2B and B2C content.

Source, produce and promote content for all stages of the sales cycle including lead generation, conversion, sales and post-sale comms. This will include content for both off/online communications, Social, CRM, Web copy as well as timely content for Thought leadership content including Whitepapers, longer form articles and case studies.

Manage end-to-end process of content creation and production. Work with creative/content producers both in-house and external suppliers, as well as translation and publishing suppliers.

Ensure content is optimised for mobile and SEO. Ensure all content is in-line with brand governance.

Innovatively maximise opportunities for engagement, indexing, ranking, click-through and conversion.

Work closely with content planning and marketing teams to establish brief and then project manage through creation to delivery.

Contribute to planning process to ensure appropriate content is delivered.

Responsible for project governance, including adhering to CI and Web guidelines.

Own and manage status updates (RAG reports) with relevant stakeholders.

Manage project budgets within agreed tolerances and ensure related administration (RFA, Invoicing and PO process) are completed efficiently and in a timely manner.

Identify and communicate key project inter-dependencies and any associated risks or overlapping resource requirements.

Identify and plan efficient ways to mitigate identified project risks/issues.

Review projects regularly to understand performance success and provide solutions based on your analysis where content has failed to perform to business expectations.

You will need

A Marketing/relevant University degree or relevant higher vocational training.A minimum of 2 years previous experience of working in a content creation/delivery role.Practical experience of Technical copy writing and experience in curation of data-driven content such as white papers, case studies and long form articles. Ability to proof read and edit copy.Technical experience of shooting on Canon products and standard editing and post-production software.Experience in photography and video creation/direction.B2B Industry knowledge across multiple industry sectors with a track record in data driven decision making to create engaging and relevant content.Experience producing content for editorial purposes.Creative thinker with excellent content generation skills.Excellent communications skills, with a solid knowledge of English grammar and the ability to present ideas in a clear and concise way, both verbally and in writing, to both internal and external stakeholders.Good understanding of taxonomy and asset tagging for search.Excellent working knowledge of major social media channels including Facebook and Twitter.A basic knowledge of Adobe Photoshop and illustrator would be helpful.Ability to write briefs for external content providers and manage outsourced content creation.Proactive and highly organised, with strong time management and planning/prioritising skills.Able to meet tight deadlines and remain calm under pressure.

Further Information

Salary: £36,850 - £43,353 dependent on experience plus a 10% annual bonus
This is a hybrid role with 3 days in the office and 2 days from home.
Our offices are based in Stockley Park, Uxbridge. 
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Canon is an equal opportunity employer. Canon recruits, employs, trains, compensates and promotes regardless of race, religion, national origin, sex, disability, age, veteran status or other protected status as required by law.