Job Summary:

We are seeking a dynamic and creative Content Creator to join our team. The ideal candidate will be responsible for producing high-quality, engaging content that aligns with our brand’s voice and objectives. You will work closely with marketing, design, and other teams to develop content strategies, create original content across various platforms, and ensure that all deliverables meet the highest quality and creativity standards.

What you’ll do:

1. Content Development:

Create compelling and original content for digital platforms, including blogs, social media, websites, email campaigns, and multimedia channels. Write, edit, and proofread articles, posts, and scripts to ensure clarity, consistency, and alignment with brand guidelines.

2. Social Media Management:

Develop and execute content plans for social media platforms like Instagram, Facebook, LinkedIn, TikTok, Website and YouTube. Monitor trends and engage with the online community to increase brand visibility and user engagement.

3. Visual Content Creation:

Collaborate with designers, photographers, and videographers to create visually appealing assets, including images, infographics, and videos. Create and edit basic visual content using design tools like Adobe Creative Suite, Canva, or other software.

4. Content Strategy & Planning:

Conduct audience research to understand target demographics, interests, and content preferences. Develop content calendars to ensure timely delivery of content across platforms. Align content creation efforts with overarching marketing strategies and business goals.

5. SEO and Analytics:

Optimize content for search engines (SEO) to drive organic traffic and improve visibility. Track and analyze performance metrics for content, using tools like Google Analytics, social media insights, and other analytics platforms. Use data-driven insights to refine content strategies and enhance audience engagement.

6. Collaboration & Coordination:

Work closely with cross-functional teams, including marketing, product, and sales teams, to ensure content supports campaigns and initiatives. Maintain consistency in tone, style, and messaging across all platforms.