I. Job Responsibilities

1. Daily Store Operation Management

Product Management: Responsible for product listing and delisting, ensuring the accuracy and completeness of product information, optimizing product descriptions and images to enhance product appeal.Activity Planning and Execution: Support and develop marketing activity plans for in-store landingData Monitoring and Analysis: Daily monitor store operation data, including traffic, conversion rates, ATV, and ROI, analyze data trends, and provide a basis for operational strategy adjustments.Customer Service: Promptly handle customer inquiries and complaints to improve customer satisfaction and loyalty.Fan Interaction: Interact with fans on the platform, respond to comments, and enhance fan stickiness.Customer Relationship Maintenance: Establish and maintain good relationships with customers, including influencers, suppliers, and other partners.

2. Content Development

Content Planning and execution: Responsible for planning, shooting, editing, and publishing short video content, keep improving the quality of video content, and increasing brand exposure and user engagement.Influencer Collaboration: Seek out and collaborate with KOLs and KOCs to promote products and increase sales and brand awareness.Internal cross-departmental communication：cooperate with marketing to develop Band KOL Matrix and continue to optimize 

II. Job Requirements

Minimum 1-year DY Ecommerce operation experience, Candidates with successful operation cases background is preferredProficient in using Douyin's operation tools, and familiar with traffic mechanisms Excellent content planning and creation skills, able to produce engaging short video content.Strong customer and consumer focus and insight in B2B business is preferredGood communication skills and teamwork spirit, able to effectively collaborate with cross functions.Quick-learner and devote himself/herself to Douyin with passion for Food

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.