BestReviews.com, a division of Nexstar Media Group, is the best source for product recommendations on the internet. Our mission is to simplify purchasing decisions, helping the everyday consumer find products that make life better and easier. We have partnerships that allow our content to be seen on top sites like The Hill, Chicago Tribune, NewsNation, Nexstar local TV news sites and more.

As the Content Marketing Manager at BestReviews, you will enhance the visibility of BestReviews' content across new audience channels including social media, partner campaigns and broadcast while strengthening its presence within the broader Nexstar network.  You will manage creative throughlines between disparate pieces of content across these channels while liaising with both internal (content teams) and external (influencers, partners) contacts.

This role is full-time and remote. Learn more about us here: http://bestreviews.com/about-us

Your primary objectives / responsibilities:

Lead content marketing efforts in support of social media campaigns, business development partnerships and broadcast initiativesDevelop and optimize an influencer program focused on driving revenue, ensuring seamless collaboration and measurable impactProduce partner campaigns with business development across platforms, ensuring creative, operational, and performance targets are metAssist with deliverables for business development efforts, helping ideate and create assets for partners incorporating brand guidelinesDevelop and leverage insights on performance to drive continual improvement and ensure partner and social placements are executed, tracked and optimized per campaignWork with the Paid Media team on amplification of social and partner campaignsWork with the Content team to support their initiatives, drive audience, and ensure cohesive content strategies across all verticalsLeverage the Nexstar network to amplify BestReviews content, particularly during major shopping events, to drive traffic and engagement

Skills:

Creative & editorial depth/breadth - experience conceiving, writing, editing commerce contentExperience managing influencersExperience working with external retail partners

Qualifications / requirements:

Experience managing creators / influencers and proven ability to develop strategic social media plansExperience preparing campaign analysis and reporting for internal stakeholders and external partnersA deep understanding of audience development analytics, tools, SEO, and social best practicesHigh level of attention to detail with excellent organizational/project management skillsExperience working with multiple stakeholders at a large media companyAble to work both independently and as a part of a teamAble to work remotely, communicating primarily via Slack, Zoom, and TeamsThe compensation range for this position is $90-$110K annual salary. Other benefits include Medical, Dental, Vision, 401K match, Vacation and Pair Parental Leave.