Job Summary
Content Specialist is responsible for creating, curating, and managing content across various platforms and mediums. This role ensures that content is accurate, engaging, and aligned with the organization's goals and brand voice

Key job responsibilities
-Develop and maintain a content strategy that supports organizational objectives
-Create high-quality, engaging content for various channels (e.g., websites, social media, newsletters)
-Edit and proofread content to ensure accuracy, clarity, and consistency
-Collaborate with subject matter experts and stakeholders to gather information and validate content
-Optimize content for search engines and user experience
-Manage content calendars and ensure timely delivery of materials
-Analyze content performance metrics and make data-driven recommendations for improvement
-Design and develop instructional materials, including e-learning modules, job aids, and training manuals
-Apply adult learning theories and instructional design models (e.g., ADDIE, SAM) to create engaging learning experiences