As a copywriter you will be responsible for brainstorming, creating, and transforming ideas into words for articles, advertisements, publications, and pamphlets. JOB DESCRIPTION: Determine what makes products appealing to consumers. Develop unique, new concepts Conceive, develop and produce effective advertising campaigns. Ensure campaign stays within budget. Create and present storyboards of ideas. Write clear and persuasive copy for websites, brochures, ads, and other means of advertising. Update digital media with timely content. Oversee campaigns from production to completion. Revise, edit, and proofread content as needed or directed by client. Respond to feedback in a timely manner. Work within tight deadlines. Cast actors for TV and radio work, including voiceovers. Monitor and change advertising campaigns to change effectiveness. Check copy for spelling and grammar errors. Work with media planners/buyers and the production department to fully develop the advertising campaign. Research competitors and keep abreast of market trends. Explore different ideas and concepts for both the visual and verbal elements in tandem with the creative team. Work with designers, illustrators, printers, photographers and production companies to complete the campaign. Write press releases advertising new products. MUST HAVES: The ability to write good, clear copy in a variety of styles with accurate spelling and grammar. Excellent teamwork, communication and interpersonal skills. Logic, creativity and imagination. Ability to work under pressure and meet tight deadlines. Strong organisational skills. Accuracy and attention to detail. Commercial awareness with the ability to understand the target audience. An interest in popular culture, new trends and styles. Good research skills. Administrative, IT and proofreading skills.