**Overview** Come join Team Atlantis! As Mobile Sports Betting Marketing Manager you will be responsible for developing and executing comprehensive marketing strategies to promote a sports betting platform, acquiring new patrons, driving engagement, and maximizing revenue by leveraging various channels such as digital, social media, partnerships and promotional campaigns. **Responsibilities** + Design and manage promotional offers, bonus bet structures, and loyalty programs to acquire and retain new and existing patrons. + Create a strong player acquisition strategy through the Sports betting mobile app. + Develop targeted patron acquisition strategies to attract new users through successful promotions, partnerships, referral programs and influencer marketing. + Manage patron lifecycle marketing initiatives to retain existing customers and increase their engagement with the mobile app platform. + Monitor guest feedback and implement necessary adjustments to marketing campaigns based on data insights. + Work closely with IGT to thoroughly develop and track all active promotions. + Manage the development and execution of multi-channel marketing campaigns across digital platforms (website, social media, email), traditional media (TV, radio), and partnerships with sports teams or leagues. + Develop creative content to promote the sports betting platform and its features + Oversee paid advertising campaigns on search engines, social media platforms, and affiliate networks to reach target demographics. + Implement effective strategies to optimize website visibility for relevant search queries + Analyze website traffic and user behavior to identify areas for improvement and conversion optimization. + Other duties as assigned. While performing the duties of this job, the employee may be required to stand; walk; use hands to finger, handle or feel objects, tools or controls; reach with hands and arms; climb stairs; balance; stoop, kneel crouch or crawl; talk, and hear. The employee may occasionally lift and/or move up to 25 pounds. Specific vision abilities required by the job include close vision, distance vision, color vision, peripheral vision, depth perception and the ability to focus. **Qualifications** + Strong understanding of the sports betting industry, including rules, odds, promotions, and market dynamics. + Proven experience in sports betting digital marketing, including paid advertising, social media marketing, and content creation. + Excellent analytical skills to measure campaign performance and make data-driven decisions. + Exceptional communication and collaboration skills + Bachelor’s degree in marketing, business, or a related field. *****Must adhere to all appearance standards,** **_including but not limited_** **to no "visible" tattoos/piercings or unnatural hair colors. ***** Atlantis Casino Resort Spa fosters a team working environment and an environment that is focused on Team Member recognition and appreciation. Some of the ways in which we accomplish this is by offering the following: + Comprehensive benefits (medical, dental, vision, supplemental coverage) + 401K retirement savings plan + discretionary match + Education Tuition Reimbursement Program + Paid Vacation + Holiday Pay + Recreation /Fitness Discounts + Weekly Resort Prizes + Career Development and Training Workshops + FREE daily meal + Internal Advancement **Job Locations** _US-NV-RENO_ **ID** _2025-21280_ **Employment Type** _Full-Time_ **Subdivision** _Casino, Leadership_