The Country Brand Manager, Internal Medicines (Nurtec) will report to the Primary Care Marketing Lead and will be accountable for developing & executing launch strategies & tactics for NURTEC.

Core Activities:Post launch plans and commercial plans for Nurtec (Rimegepant)Develop and execute brand strategies / tactics for product responsibilities and lead the implementation and delivery of marketing deliverablesDevelop detailed tactical implementation plan to prepare for execution and tailors as appropriate for segments and leverage best practices.Drive innovation in a highly dynamic and competitive market by challenging the status quoManage the marketing operational budget versus realization in order to ensure effectiveness of budgeted expensesMonitor and analyze business performance vis-à-vis business goals (awareness, share and etc.) and the competitionActively collaborate with regional and local cross functional team members in creating/adapting promotional materials for local use and best leverage available global/regional materials, resources and expertise to support local needsAlign key stakeholders - medical, sales, regulatory, supply chain, finance, and other country functional colleagues - to business objectives, strategies and tactics for the brandProvide cross-functional brand leadership – across field force, channel team, finance, medical, PA, legal, regulatory, etcPartner with Medical to educate KOLs on emergent medical research and differentiated product attributesBuild and maintain relationships with key external stakeholders such as KOLs and patient advocatesEnsure all marketing and business programs/practices are compliant to applicable local, global and company laws and guidelinesPrepare monthly tracking reports for each program progress of the brandOversee country training for the field force  (ie. product and market positioning, etc)Support Category Lead on long range forecasting, OP planning and budget/sales target allocation

Key Accountabilities:Brand Plan Development:  Brand strategic plan, tactical planning, prepare executionPromotional Campaign development:  Design campaign messaging; oversee material productionAlignment across functions: Ensure country needs are considered and reflected in brand strategies and plans through close collaboration of the cross-functional brand teamExecute marketing strategies aligned with MISP priorities and directions

Shared Accountabilities:Forecast brand performance and track progress towards targets

Organizational Relationships:Reports to the Primary Care, Marketing LeadWorks closely with Medical Manager, Medical Field Manager, and Field ForceAligns key cross-functional stakeholders - medical, marketing, sales, finance, regulatory, supply chain, key accounts, legal, compliance, country and regional management, country functional colleagues

Educational Requirement:3+ years of pharmaceutical marketing or other directly relevant experienceAble to communicate very well in spoken and written English.Bachelor’s Degree, major in business or medical related, master degree or MBA desired

Technical Skills Requirement:Experience in marketing is an advantage.Strong skills in communication, organization, prioritization and time management.Marketing, Customer and Competitor InsightMarketing ExecutionSound level of analytical skills – able to perform simple to moderate data correlation cross and triangulate data from various sourcesDigital marketing capabilities will be preferredLaunch experience is highly regardedGood interpersonal skills, collaboration/negotiation skillsVendor and external stakeholder managementProficiency in English and advanced skills on excel, PowerPointResourceful and has sound problem solving abilitiesWork under stress to meet project deadlinesHighly self-motivated and strong leadership skillsP&L management

  

Work Location Assignment: Flexible Hybrid

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Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.

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