Description We are in search of a Creative Marketing Manager to join our team in Edison, New Jersey. This role is significant in the Consumer Goods industry and will be instrumental in steering our brand's creative vision and strategy. As a Creative Marketing Manager, you will be tasked with leading our brand's creative endeavors, from campaign planning to art direction, while utilizing your expertise in Adobe Creative Cloud, Adobe Illustrator, and Adobe InDesign. Responsibilities: • Lead the development and execution of creative brand strategies to enhance brand awareness. • Utilize Adobe Creative Cloud, Adobe Illustrator, and Adobe InDesign to create engaging advertisements. • Direct the creation of innovative and compelling marketing campaigns. • Collaborate with cross-functional teams to ensure brand consistency across all channels. • Oversee art direction to ensure alignment with the overall brand strategy. • Leverage CRM systems to track and analyze campaign performance and customer engagement. • Continually monitor industry trends and competitor strategies to inform creative decisions. • Provide strategic direction and guidance to the creative team to foster innovation and creativity. • Manage and develop creative guidelines to ensure all materials align with brand identity. • Collaborate with senior management to align the creative strategy with business objectives. Requirements • Possess a minimum of 5 years of experience in a similar role within the marketing or PR industry • Demonstrable proficiency in Adobe Creative Cloud, Adobe Illustrator, and Adobe InDesign • Proven experience in CRM and creating effective advertisements • Strong skills in art direction, enhancing brand awareness, and campaign planning • Ability to lead creative teams and direct brand strategy • Excellent communication skills, both verbal and written • Strong analytical skills and data-driven thinking • Up-to-date with the latest trends and best practices in online marketing and measurement • Advanced problem-solving skills and the ability to work under pressure • Degree in marketing, business, or related field is preferred. Innovation starts with people.® Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles. Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more. All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information. © 2024 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (https://www.roberthalf.com/us/en/terms) .