Shanghai, Shanghai, China
63 days ago
Creative Director - Writing & Storytelling
Marcom is the creatively-led global team that oversees Apple’s consumer facing marketing. We ensure the flawless development and execution of world-class communications across all medias and platforms. Every day, hundreds of millions of Apple customers around the world interact with our products. We drive the strategy and creative work that provide both new and existing customers with simple, engaging and inspiring marketing experiences. The Greater China team develops and manages world-class marketing communication efforts that support Apple’s rapid growth in this region. This includes all consumer-facing communications across Localization, Advertising, Social, Retail, Partner, Interactive & Digital platforms, as well as support for Video & Motion Graphics. As the Creative Director, Writing (Storytelling), you will work alongside an Art Directors, Graphic Designers, Writers, Motion Designers, Interactive Visual Designers and Experience Designers to create work across all mediums for products, services, and campaigns. In addition to a growing in house team, you’ll work directly with several agency partners to deliver the work, from concept through to delivery Your passion for Apple products and the brand will drive your work, influencing customers worldwide. The Creative Director will work closely with the GC Group Creative Director, Worldwide Creative Leadership (London & Cupertino), and Greater China Marcom leadership to deliver creative that resonates with the market.
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